Leslie Leifer

1-800-FLOWERS Vice President of E-Commerce Product Development

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Presentation: Tapping Advanced Tech To Advance eCommerce
Date/Time: 2:45 PM
In this growing world of technology, artificial intelligence and data, how are companies like 1-800-Flowers.com using that information along with tools to advance their eCommerce experience and help their customers?  Leslie Leifer, VP of eCommerce Product Development at 1-800-Flowers, will address the issue of when do you ask vs. when should you know? The IoT market at times requires that a business actually try something to gain customer insights to determine what’s next.

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