Dentsu this morning announced a deal making it the first holdco to integrate AI-enabled programmatic ad platform MiQ ...
Today's Top News
MediaDailyNewsCalifornia Senate Approves Bill To Curb Online Privacy Suits
Lawmakers in California advanced a bill that would revise the state's 58-year-old wiretap law in ways that could discourage lawsuits over online tracking. ...
Samsung Ads' "GameBreaks" is expanding its portfolio of interactive mini-games. Four new gaming titles will soon be availa ...
It's not mascot Leo - it's a real lion, George, who's a sensation in wildlife circles. The compa ...
"Marriott Media" will utilize first-party data to target travelers across digital and physical media locations, including in-room med ...
Snapchat is expanding the functionality included in its basic and premium subscription offerings by prioritizing its most uniq ...
Only half of Gen Z respondents believe tariffs will harm the economy, compared with nearly two-thirds of G ...
The company is partnering with healthcare ad-tech firm DeepIntent on the project. ...
PMG continues its expansion, acquiring Boston-based Momentum and adding its team of 45 retail media experts, as we ...
'Business Insider' Adds AI-Driven Story Voice-Overs
The new audio capability builds on the on-site search launched last year. ...
Consumers Optimistic About EVs, Per BMW Group Survey
About 55% of consumers expect to purchase an EV in the future; nearly 20% plan to do ...
NHL Teams See 9% Sponsorship Revenue Hike To $1.5B
Five hundred new brands have made deals with the NHL year-over-year - with finance (up 8%), business servic ...
Pinterest To Host LTK Influencer Shopping Content
To boost its strategic position in the social commerce sphere, Pinterest will feature high-performing creator content originally post ...
Florida Battles Snapchat Over Teen Safety
"The nation's teens are in the midst of an ongoing mental health crisis precipitated by behavioral addiction ...
When Your Cat Starts Giving You Money Advice...
MassMutual dramatizes financial stress so acute, a woman thinks she hears her pet say "compound growth potential." ...
Joe Miranda Joins Gannett As Chief Technology And Data Officer
Miranda will focus on enhancing the customer experience for Gannett through technology. ...
'Time' To Launch Licensed French Edition Later This Year
The iconic title is working with 360BusinessMedia on "Time France." ...
Lowe's Taps MrBeast To Build Gen Z DIY Buzz
A new creator network aims to turn housing angst into hammer time, with storefronts, sponsorships, and social-first how- ...
Travel Trend Study: Wary Consumers Still Booking Trips
While 33% of consumers cite financial strain as a barrier to travel, three-fourths still plan to take ...
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Find Out More »OPINION
It is the first time major Hollywood companies have sued over AI-generated images. ...
If you start an ad agency right now, you can begin from a position of immediate strength with the same tools large holding companies have. ...
A commercial dubbed the worst in the New Jersey primary for its fake, AI-generated images may have doomed a gubernatorial candidate's campaign. ...
