In the new role Hagedorn is tasked with designing what the company described as "agile" and "complex' go-to-mark ...
Today's Top News
MediaDailyNewsLegacy Media Companies' Stocks Pulled Down By Snap's Advertising Warning
Signaling a wider macro-view of a possible slowdown in advertising, traditional TV-based media companies' stock prices declined sharply after Snap said on Tuesday it is seeing a sharp deceleration of its digital ad revenues. MoffettNathanson Research senior research analyst/co-founder Michael Nathanson says there are some concerns that Q2 may end a bit soft. Many companies sank to new 52-week lows. ...
A federal appeals court has blocked the bulk of a Florida law that sweepingly restricts large social med ...
Wang spent the last six years years at The Allen Lewis Agency, where she was the multicultural communicatio ...
Walt Disney's ESPN has sold out all its ad inventory in its upcoming original series about New Yo ...
Google Marketing Live highlights also include the rollout of YouTube Short Ads, adding 3D and augmented reality ...
Kids believe their generation has a much clearer understanding of gender compared to older generations, with 80% ...
Arby's, throwing shade at "mediocre" burgers, jumps into the fray with a limited-edition Wagyu Steakhouse Burger. ...
The multicultural campaign utilizes multimedia, including CTV, online video, audio, social and grassroots marketing. ...
Keystone, Busch Beers Court Rural America
Keystone Light launched a :15 spot, "Bar Barn," in which a man welcomes friends to his barn, whi ...
Many Consumers Will Shop Elsewhere If Preferred Electronics Products Are Out Of Stock, Study Finds
But most consumers want to be notified when the item is back in stock, the majority by emai ...
Entrust And Red Sift In New Move To Help Brands Adopt BIMI Email Standard
The partnership allows email senders to use a single service platform to manage BIMI. ...
Trader Joe's, HEB Grocery, Patagonia Tops In Brand Reputation
"Companies delivering on time and keeping their promises despite supply-chain issues are being held in high regard," sa ...
Kids Gently Chastise Parents For Adult-Only Virgin Voyages
In a 1980s-style music video, a bunch of kids sing about Virgin taking their parents away to enj ...
Google Urged To Shed Data That Could Identify Women Seeking Abortions
"Google cannot allow its online advertising-focused digital infrastructure to be weaponized against women," lawmakers say in a lett ...
Doritos, MAC Cosmetics, BarkBox Enter The 'Stranger Things' World
New subscribers to BarkBox will receive a box containing "Stranger Things" dog treats and a variety of to ...
How Obsessed Is Your State With Social Media?
A study by digital marketing agency Hennessey finds North Carolina is the most social media-obsessed state, followed ...
'Forbes' Names Company Veteran As SVP, Sales For North America
Kyle Vinansky has been with "Forbes" since 2011 and was previously the group vice president of East a ...
Snap Shares Plunge 39% After More Bad News, Other Ad Platforms Also Impacted
Snap is likely to miss its Q2 earnings guidance. Analysts fear all ad platforms will be hit ...
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Find Out More »OPINION
I fear the death of sarcasm is nigh. That would be a shame, since sarcasm can be a useful way to examine hot-button issues more objectively. ...
"George Carlin's American Dream" represents a rare, in-depth look at Carlin's world, both public and private. ...
Both companies said that clients would benefit from the merger of U.S. operations, citing collaborative work the firms did on a recent UK campaign for Converse called "Create Next." ...
Snap Shares Plunge 39% After More Bad News, Other Ad Platforms Also Impacted
Smart-Luggage Brand Partners With YouTube Celeb iJustine For New Product Launch
Hulu AVOD Promo Slashes Price 85%, To $1 Per Month
Gartner: Marketing Budgets Increase To 9.5% Of Overall Company Revenue
Publicis Taps Omnicom Media's Hagedorn For New C-Suite Role
