Dentsu Aegis Network has named Jacki Kelley to succeed Nick Brien as CEO Americas. The company said Brien ...
Today's Top News
MADGSK Consolidates Pfizer Consumer Health Under Publicis Media
Under this new agreement, the account will be serviced through the bespoke platformGSK entity launched by the Groupe last year after winning the $1.4 billion GSK media business. ...
The merged dataset, available exclusively in an Amobee solution, lets advertisers plan, buy and sell inventory across linear ...
The direct-response ads posit a question and listeners are promoted to say "yes." Doritos, Wendy's and Comcast are ...
"A small launch can support a 'first' claim," the National Advertising Division says in an opinion issued Friday. ...
Regulators fear a more interconnected Facebook would make an eventual breakup of the tech titan nearly impossible. ...
Despite domestic social and political turmoil in 2019, France's ad economy will expand 4.3% to $12 billion, according ...
Core advertising revenues, which excludes political advertising, have seen "demand under pressure as audiences shift their media consumption ...
The brand fulfilled one senior's lifelong dream to star in a national commercial. ...
Sightline Media, Sandboxx Strike Ad Partnership
Tech Companies, Advocates Seek New Hearing On Net Neutrality Repeal
Google 2019 Search Data Demonstrates A Need For 'Heroes'
For Dry January, Heineken Alcohol-Free 0.0 Offers 'Dry Pack' Of 31 Cans
The Richards Group Announces Leadership Change
Competitive Analysis On Amazon Takes A Turn
Wearable Band Shipments Grow 65%: Canalys
'Heavy Metal' Names Matthew Medney CEO
AT&T Launches 5G In 10 Cities
Jackson Hole Tourism Gives Chicago Commuters A 'Lift'
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Find Out More »OPINION
In 2020, net-net, your ad dollar will yield 2% less of whatever-you-measure versus 2019. ...
Unpacking actual quotes (their "aim" is to "reinvent" advertising!) from a company that shall remain nameless. ...
New devices have neither supplanted television's unique role in delivering video, nor come as close as TV to shaping video content itself. ...
