The new "Wave" report analyzes 12 media management service providers that Forrester declares "matter the most." ...
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The Americas regions reported an organic revenue decline of 3.1%. The good news: the region has shown quarterly improvement since the fourth quarter of last year. ...
Co-founder Christie Marchese and CEO Brian Walker join Publicis Media, reporting to Chief Content Officer Eric Levin. ...
TikTok continues to prioritize its in-app livestream shopping initiatives this upcoming season with in-app celebrity-led shopping experiences, exclusi ...
Ad spend for NFL programming witnessed a 32% year-over-year gain in the month. The NFL's share of a ...
U.S. users should begin seeing sponsored responses to queries this week. Whole Foods Market, Universal McCann and P ...
Nielsen said: "Contrary to what Paramount has shared, we are not seeking 'substantial price increases' in our propos ...