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MediaDailyNewsU.S. Ad Spending Lags GDP Heading In, Coming Out Of 2020 Recession

U.S. ad spending lagged the erosion of the U.S. economy going in and coming out of the 2020 recession, according to a MediaPost analysis of final quarterly estimates for quarterly ad spending from Standard Media Index and data from the U.S. Bureau of Economic Analysis. While the U.S. GDP fell 5% during the first quarter, which included the beginning of the U.S. shutdown related ...

Digital Use Is On The Rise, But Hurdles Remain, Tech Execs Say
Some firms fail to deliver a seamless omnichannel experience, while others have trouble leveraging data, Okta and HMG ...
Apple And Google Sued Over In-App Purchases In Gaming Apps
Google and Apple were hit with class-action complaints this week for allegedly promoting illegal gambling by distributing gaming ...
Havas Narrows Organic Revenue Decline In Q3
The firm said all regions improved performances in the third quarter compared to the second, with the North ...
Facebook Finally To Launch Its Oversight Board
Facebook users will have the option to appeal the platform's decisions to censor some posts through an oversight ...
Dan Bongino's Conservative Site Tops Social-Media Engagements
Bongino's site posted a 727% increase in year-over-year unique visitors for August 2020, per TheRighting. ...
Clarification: Fox TV Earned 9.2M Viewers For First Game Of 2020 World Series
In the column “Sports TV Ratings Are Sharply Down, No FOMO Fears” (TV Watch, October 23), ...
Cart Abandonment And Personalization Drive High Email Benchmarks: Study
Bluecore also finds a correlation between cart size and email engagement based on analysis of email sends. ...
Gannett Sells 'Inquirer and Mirror,' Returns To Local Ownership
'The Inquirer and Mirror' is one of the oldest newspapers in the country. It was first published in ...
Consumer Reports Endorses California Ballot Initiative To Broaden Privacy Law
"This initiative will help to ensure that California consumers can stop some of the most privacy-invasive behaviors posed ...
WPP's Michael Stich Leaving For Consultancy CourtAvenue
As CEO/General Partner, Stich will be responsible for building the foundation for an entirely new wave of services ...

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