Citing stronger-than-expected Q3 results, the long-time ad forecaster now calls for 2023 and 2024 to expand 5.9% a ...
Today's Top News
MediaDailyNewsGoogle Appoints Srinivasan To Run Ad Business
Google ad exec Vidhya Srinivasan will step into Jerry Dischler's role, spearheading Google's ad efforts around the Chrome web browser as the company phases out third-party browser cookies. ...
Research from Cox Automotive indicates the Tesla Cybertruck garners 27% consideration. ...
TikTok's recent efforts to convince creators to create longer videos are intended to provide more room for ...
BMW will also offer a VIP car service for attendees of the Miami Beach show. ...
No, toilet water is not one of the initial flavors. Instead, there's Chicken, Beef, and Turkey and Grav ...
Google Search Partners, a network of third-party sites, has been serving some ads on porn, right-wing fringe publishe ...
"This is the biggest outdoor billboard that exists in the world," Mini's Patrick McKenna tells "Marketing Daily." ...
MediaPost has selected IPG Mediabrands' Kinesso as our Media Agency of the Year for 2023. Other category winne ...
Musk: Advertisers Trying To "Blackmail" Him. His Response? 'Go F-Yourself'
Musk offers blunt remarks to advertisers pulling media schedules off of X/Twitter, this in response to a Mu ...
NASCAR Expands New TV Deals To Amazon, TNT
Amazon has made an exclusive seven-year deal to carry five NASCAR Cup Series races starting in 2025. ...
Alliance Entertainment Sets Up Publishing Venture To Sell Bookazines
The collectibles will first be sold in bookstores, then move to big box stores and grocery chains. ...
Athletes Tout Their Uncommon Gifts To Help Special Olympics
"Yeah, I am special," says Special Olympics athlete Madi "Maddog" Madory, shown in one ad about to li ...
Gannett Rebuts Discrimination Suit Filed By 'Non-Minorities'
Company says performance evaluations and other actions are non-actionable conduct. ...
Jezebel Resurrected: Paste Magazine Acquires Title, And Is Bringing It Back
Paste has also recently acquired the political site Splinter, and will revive it in time for the 20 ...
Instacart Bundles In Access To Peacock Streaming For Free
Instacart members can now get free access to NBCU's Peacock streaming service. Instacart, which competes with Amazon, hop ...
National Cookie Day Goes Long At Insomnia Cookies
The official day is Dec. 4, but the chain has planned way more than just one day ...
McNugget Buddies Return In New McDonald's Kerwin Frost Box
The box, designed by the artist Frost, contains a choice of 10-piece Chicken McNuggets or a Big Ma ...
Bundling Boom: Peacock Partners With Instacart, Paramount+ With AARP
Instacart members get free access to ad-supported Peacock; AARP members get 10% discount on Paramount+ plans. ...
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Find Out More »OPINION
In its latest Walmart-goes-to-Hollywood move, the retailer wants to blend tech prowess with swoon-worthy storylines. ...
Brands are out of runway for relying on price rather than volume to deliver organic top-line growth. Brands cannot continue to rely on ever-higher prices for growth. ...
Computers today require the user to lead the machine. In the not too distant future, computers will run on agents. ...
