The new tool combines linear TV, over-the-top video, connected TV, desktop and mobile, and will examine "the total ...
Today's Top News
Digital News DailyTwitter, comScore Sued For Allegedly Tracking Kids Who Use Disney Apps
A group of parents who are suing Disney over alleged privacy violations have expanded their case by adding Twitter's MoPub and comScore as defendants. ...
Just last November, seventeen of the top 20 conservative websites tracked by TheRighting experienced declines in visits compared ...
Walt Disney Co. has sweetened its deal to acquire 21st Century Fox, boosting its offer to $71.3 billion ...
Marketers are concerned about a lack of visibility into consumer actions across online marketplaces such as Amazon, Target ...
The Federal Trade Commission plans to hold wide-ranging hearings across the country to examine whether to revise its ...
Net new advertising investment this year will total $24 billion -- the highest annual incremental increase since the ...
The new product, announced Wednesday at Cannes, combines three new tools to test variations of ads and measure ...
Facebook has been spending heavily to back a TV ad campaign designed to win back its users' trust ...
Instagram Debuts IGTV, Channels Created By Users
Affinity Upgrades App To Help Sales Teams Manage Relationships Through Mobile
Snickers Deploys Two-Stage Campaign For New Flavors
Email Marketers Report Mixed Results, But Technology Is Helping Some: Study
Email Provider Stensul Raises $7 Million In Series A Funding
El Jimador Tequila Intros Connected Bottles For Soccer Campaign
T.J.Maxx Adds Debra Messing to Its 'Shecosystem'
Mostly, Consumers Just Want A Bigger TV
Facebook To Group Admins: Test Paid Subs
British Telecommunications Fined For Sending Charity Emails
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OPINION
Webster defines womp as "an abrupt increase in the illumination of a television screen resulting from an abrupt increase in signal strength," which is exactly what Corey Lewandowski's snide remark on Fox News appears to have ...
The quality, content and frequency of sites varies wildly, but they share one commonality. Personalities' names are baked into the URLs of their sites. ...
Last Friday night while idly grazing through our TV channels, we stumbled upon the biggest story on the planet Earth. ...
