The decline once again reflects tough comparisons with year-ago results, according to new data from Standard Media Index ...
Today's Top News
Television News DailyMarch Madness Sees 22% Ad Gain, Steady Viewing
The March Madness mens' college basketball tournament has seen double-digit percentage national TV ad gains as the initial five days of viewership maintain the levels of a year ago, according to an estimate by iSpot.tv. ...
They will discuss "Twitter 2.0" at the Mobile Marketing Association's annual "Possible" conference April 18 in Miami. ...
Lighthearted approach to winning younger beer drinkers celebrates warm weather and outdoor drinking occasions. ...
Whitespark published the 2023 version of its Local Search Ranking Factors study built on a survey of ...
Heinz hopes it will appeal to gamers ages 18-34 while informing them about the brand's regenerative and sustainab ...
The analysis from Basis Technologies shows a precipitous decline in political ad buys on social media, which ...
Apple plans to spend $1 billion a year to produce movies in theaters, according to a report ...
Utah's new social media law is "one of the worst we've seen," the advocacy group Electronic Frontier Foundati ...
'John Wick: Chapter 4': Best Start For Franchise, Modest TV Marketing
Earning a franchise-best start and exceeding all pre-release estimates, "John Wick: Chapter 4" rocketed to a $73.5 milli ...
CeraVe's Social Media Strategy Goes IRL In Big Easy
A float featuring a very large bottle of CeraVe Facial Moisturizing Lotion rode in a French Quarter para ...
BMW Adds EVs To Ultimate Driving Experience
The 26-stop nationwide tour includes the all-electric BMW iX and BMW i4, alongside the updated BMW 330e a ...
People Of Color Hold 11% Of Top Editorial Posts In Four Countries
But that percentage rises to 33% in the U.S., Reuters Institute reports. ...
Wendy's Launches Grilled Chicken Ranch Wrap
The new item is an upgraded version of the Go Wrap that Wendy's discontinued in 2020. ...
Tech Title 'Tom's Hardware' Says It Was Plagiarized By Google Bard
Bard walks back admission that it was guilty of plagiarism, Tom's Hardware alleges ...
Internet Archive's E-Book Loans Infringe Copyright, Judge Rules
Siding with book publishers, a federal judge ruled late Friday that the a digital library run by t ...
LGBTQ+ Consumers Less Satisfied With Their Advertising Portrayals
The report cited some companies effectively connecting with this consumer group, including Absolut, Apple, Grubhub, H&M, McDonald's, Unit ...
Webinar Engagement Rose Last Year, Attendees Signed Up Earlier Than In 2021
Engagement for webinars is increasing, and has returned to pre-pandemic levels, ON24 reports. ...
Amazon Urges Judge To Throw Out Alexa Privacy Case -- Again
"Amazon disclosed, and plaintiffs consented to, the very conduct they challenge," the company argues in a motion aski ...
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Find Out More »OPINION
The main idea is to explore content development utilizing NFTs and the new fan economy in the TV content area for the Web3 era. ...
Google's YouTube now captures 7.9% of all video viewing on U.S. televisions, more than any other streamer. ...
The Adrian Monk detective character is being revived for a Peacock TV movie, "Mr. Monk's Last Case: A Monk Movie." ...
