In yet another sign of industry trade consolidation, the Advertising Research Foundation has acquired the Coalition for Innovative ...
Today's Top News
MADPapa John's Taps Havas Media As Its New Media AOR
Havas replaces Initiative, which resigned the account in the summer after racist comments were made by the company's former chairman, John Schnatter. ...
Triton Digital, a leading developer of digital audio technology, including ad serving and seminal programmatic media-buying offerings for ...
The deal is for audience targeting with TV segments, allowing marketers to reach specific groups and to target ...
Among those confirmed to host or co-host shows: prime-time hosts Laura Ingraham (who will co-host with regular guest ...
Trump has "intentionally hung a sword of Damocles over the heads of countless writers, journalists, and media entities," ...
Tom Hicks Jr., chairman of the super PAC America First, which is aligned with President Trump, is expected ...
"Facial recognition technology can allow consumers to unlock their smartphones with a glance, streamline airport security screenings, and ...
Marketers suing Facebook over allegations of inflated video metrics say its errors were much worse than it previously ...
Smart-Home Tech Problems On The Rise
Comcast Adds Super High-Speed Network In Haunted House
Study: For Smartphones, The Bigger, The Better
Marketo Works With OneTrust For Privacy Compliance
GetResponse Upgrades Digital-Email Platform, Names New Hires
Dow Jones' Flexible Paywall Helps Grow 3 Million Subscribers
Elite SEM Hires First CMO, Dalton Dorne Jumps From Merkle
Thunder Secures $6M To Build Privacy Data-Tracking Technology
New York AG Casts Wide Net In Probe Of Fake Net Neutrality Comments
'NYT,' Scribd Partner On Bundled Subscription Plan
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OPINION
I don't know whether Season Four of "Better Call Saul" will turn out to be the best show on television this year, but it provided a uniquely gripping viewing experience. ...
Omnicom CEO John Wren told investors and analysts today on an earnings call that its media agency Hearts & Science is "in the process" of adding the consolidated WarnerMedia business, which includes the Turner Networks, HBO ...
We don't want to replace reality. We just want to nudge it a little -- according to a new study that tags AR as ready to overtake VR. ...
Dentsu Aegis Network On A Roll With Another Big Account Win: United Airlines
Big-Box Genius: Best Buy And Home Depot Lead Digital Race
Good Old FileMaker Platform Tweaks The Next Big Thing
ANA: Over Three-Quarters Of Our Members Have In-House Agencies
Facebook Inflated Video Metrics By Up To 900%, Marketers Claim
