Today's Top News

Television News DailyMLB Ad Volume Falls, Revenue Sinks To $342M

Declining ad revenue and linear TV airings have resulted from weakening regional cable TV baseball networks with an overall shift to national digital/streaming platforms and shortened games. ...

By Wayne Friedman
Newsfeed
Shiner Bock Shakes Up Classic Tagline To Welcome Next Generation Of Texans
Marketing Daily – 3 minutes ago
The new brand campaign shortens the tag, "There's nothing finer than a Shiner," to focus on just "Nothi ...
Burger King Says Hello, Kitty With Collectible Figurines
Marketing Daily – 38 minutes ago
Six different characters are available in the limited-time promo. ...
Microsoft Builds Controls For 'Insider' Agents To Reduce Risks
MediaDailyNews – 3 hours ago
Autonomous AI agents can reason and access databases, presenting a new cybersecurity risk. Microsoft is building a too ...
Nebraska Battles Tech Industry Over Social Media Restrictions
MediaDailyNews – 4 hours ago
"The First Amendment does not protect speech with minors to which their parents do not consent," Nebraska ...
M+C Saatchi Sport & Entertainment Ups McAteer To ECD U.K.
MAD – 6 hours ago
To augment his team, McAteer hired three new creatives. ...
Superson Taps Shifrin To Head Toronto Office, Grow European Accounts
MAD – 6 hours ago
The agency's expansion will support future business in both directions. ...
Stagwell Taps Taheri For New Growth Role In Europe
MAD – 7 hours ago
Taheri will oversee new business efforts across the European region for the Media & Commerce segment at Stagwe ...
ImaginaryFriend, Papi Ranch Bring Premium Steak Experience DTC
MAD – 17 hours ago
The brand launches with 70 premium cuts, a subscription membership and VIP perks. ...
Girl Beer Taps 80-Year-Old 'Girl' As Newest Intern For Social Series
Marketing Daily – Oct 19, 2026
Longtime character actress Peggy Miley, most recently known for memorable role on "Stranger Things," stars in a n ...
Robitussin Hires Hitman To Kill Coughs
Marketing Daily – Oct 19, 2026
The largest integrated campaign in Robitussin's 77-year history is designed to "disrupt and get noticed," Karen Bouhadana, Haleon ...

Events & Awards

Each year MediaPost hosts more than 30 events across a range of disciplines...
Which one is right for you?

Center for Marketing & Media Research

Join the Center for Marketing & Media Research for exclusive in-depth access to selected studies from leading industry providers, the complete library of 'The MediaPost Cases' as well as behind-the-paywall rights to all premium articles from the daily 'Research Intelligencer' newsletter.

Find Out More »

OPINION

Planning & Buying Insider
Media Agents Now Equivalent To An Assistant Media Planner
Two-in-five early agentic adopters now use agents for media planning, according to new research from Basis Technologies. Team leaders characterize them as on a level with assistant planners. ...
By Joe Mandese
Media 3.0
A Human-Generated Rant
Everyone talks about the quality AI slop, but what we are missing is that most of the human content we see can only be labeled as "human generated slop." The quality of creative work frankly suck ...
By Jon Bond, Op-Ed Contributor
Media Insider
You Can See Everything, And Still Not Know What's True
Nathan Fielder and Lance Oppenheim's Elizabeth Holmes documentary may mark the end of a century of documentary filmmaking and the start of something new. ...
By Steven Rosenbaum, Featured Contributor

Discover Our Publications