"We leveraged a simple insight that back-of-the-house restaurant workers use music to move them through their workday," sa ...
Today's Top News
Television News DailyTV Upfront Ads: 20% Gains In Broadcast CPMs, But Volume Down 13% From 2019
Media analysts also point to shifting dollars to streaming platforms from linear. ...
Publicis Groupe is moving deep into retail media, announcing the acquisition this morning of CitrusAd, a SaaS platfo ...
Despite some big question marks concerning attendance, fan enthusiasm and athletic performance for the Tokyo Summer Olympic Game ...
That's a decline of 19%, to $14.9 billion, according to Pew Research Center's analysis of BIA Advisory Serv ...
The IAB Tech Lab has named Anthony Katsur CEO, replacing Dennis Buchheim, who left in May. ...
As part of a broader initiative supporting the return of business across the food service and hospitality industr ...
NBCU says it delivered "double-digit percent increases in volume and pricing" in upfront deal-making. ...
The agency has launched an NFT consultancy that will advise clients on the ins and outs of non-fungib ...
Navy Federal Credit Union Shifts To Humor
The national effort breaking during the Olympics, themed "Our Members are the Mission," imagines what life would ...
LiveRamp Appoints Diego Panama And Grant Ries To Key Posts
Panama will oversee all revenue-generating activities at LiveRamp, and Ries will focus on new business sectors. ...
Netcore Cloud Enters U.S. Market, Offers Email Tool
Company opens offices in Toronto and New York. It helps brands create email campaigns. ...
Amazon, Apple Say Streaming Video Purchasers Have No Right To Sue Over 'Buy' Buttons
A California resident shouldn't be able to proceed with allegations that Amazon dupes customers by claiming to "sel ...
Twilio Unveils Audio, Video Streaming Platform
Brands seeking to engage customers with video have a new tool to utilize. ...
Bow-Ow! Bissell, Kidde Help Ease The Pain Of Pet Separation
In Bissell's "More Than Messes" sweepstakes, entrants share "moments with their pets that make the messes worthwhile." ...
ENGINE Lets Ad Media Buyers Build, Target Profiles In One Platform
It launches with an undisclosed agency client to help media buyers build and target audiences efficiently. ...
Meredith Teams Up With Clerk To Manage Its Retail Sales
The arrangement helps the publisher determine that its publications are in-stock. ...
Ad Council, United Way Team On Campaign To Promote 211 Resource Line
Calling 211 or visiting 211.org gives users access to more than 200 agencies and thousands of local exper ...
YouTube Brand Safety, Suitability Becomes Focus Of Pixability, DoubleVerify Partnership
Pixabilityto announce an integration with DoubleVerify that gives advertisers new measurement tools. ...
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Find Out More »OPINION
Could television win as companies save money on real estate, but must spend more on customer acquisition and advertising? ...
Victory this year goes to the companies that boast the most Emmy-nominated platforms. Walt Disney Co. led, followed by WarnerMedia and Netflix. ...
This Saturday, the first wine fermented in zero gravity will return from five months aboard the International Space Station. ...
