Today's Top News

Digital News DailyAdvocates Seek Lame-Duck Vote On Bill That Would Ban Behavioral Targeting

Consumer advocates are asking House Speaker Nancy Pelosi to hold a vote this month on the American Data Privacy and Protection Act, which would ban a common form of online ad targeting. ...

By Wendy Davis
Newsfeed
Dotdash Meredith Suffers 27% Revenue Decline In November
Publishers Daily – 7 hours ago
Digital revenue fell by 16% and print by 35%, according to pro forma figures that also reflect resul ...
Most B2B Firms Will Be Investing In ABM In 2023, Study Finds
Email Marketing Daily – 7 hours ago
Email is one of the main channels used, and email addresses are a key audience identifier, Stirista repo ...
Consumers Still Loving Lululemon, Driving Share Gains
Marketing Daily – 7 hours ago
With its biggest Black Friday ever, the fitness brand's affluent fans aren't skimping on new workout wear. ...
SMS Usage Boomed During Cyber Week
Email Marketing Daily – 7 hours ago
Sinch also reports a substantial increase in conversational messaging channels during the period. ...
Cameron's Coffee Counters Cafe Brands With 'Always Smooth, Never Bitter'
Marketing Daily – 8 hours ago
Brand is touted as the opposite of bitter blends commonly brewed in national coffee chains that require ext ...
Epic Games' New Account Types Invite Kids To Safely Join The Metaverse
Digital News Daily – 8 hours ago
This week, Epic Games sought to make its platforms -- like the popular metaverse gaming space Fortnite ...
FTX Founder Sam Bankman-Fried Agrees To Testify Before Congress
Digital News Daily – 8 hours ago
Sam Bankman-Fried, former CEO of FTX, said today he will testify before the House Financial Services Committee ne ...
TV Program Ad Spend, Promotion Up 8% Over 3 Months, 'Yellowstone' Gets Big Push
Television News Daily – 14 hours ago
TV network-based companies have increased on-air media time and paid-ad spending by 8% to promote their own programmi ...
PlayStation 5 Takes A 'Shot' In Latest Ad Iteration
MAD – 15 hours ago
Created by adam&eveNYC, the spot lets viewers feel they are participating in an exciting NBA game, simulating t ...
Fewer Than One Fifth Of Consumers Now Pay For Digital Subscriptions: Study
Publishers Daily – Dec 9, 2022
Younger readers are more likely to hold multiple subscriptions, Toolkits and National Research Group report. ...

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OPINION

Marketing Daily - Top of the News
CMO Roehm Exits As Party City Struggles
Julie Roehm, Party City's chief marketing officer, leaves as the retailer struggles with liquidity and a slashed credit rating. ...
By Sarah Mahoney
Media Insider
Media Measurement: One Currency? Multiple? Does It Matter?
In today's world, we seem to be easing into a model in which each platform has its own set of metrics and methodologies. ...
By Maarten Albarda, Featured Contributor
Red, White & Blog
The Twitter Files: Part 3
Even as Elon Musk selectively doles internal company files out to anti-MSM journalists, Wikipedia has been setting the record straight in real-time, proving citizen journalism actually does work -- just not on Twitter. ...
By Joe Mandese
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