Some 12,000 users clicked on the new agency link within five days, including senior executives at Coca-Cola, Heineke ...
Today's Top News
Publishers Daily'The National Enquirer' Is Being Sold To Joint Venture
VVIP Ventures will expand the Enquirer's digital footprint, the new owners say. ...
The cryptocurrency "implosion" and advertisers' concerns about the global economy slowed the sales of the last 5% ...
Separately Razorfish promoted Michael Burgess to Chief Client Officer and Scott Holmes to Chief Growth Officer. ...
$7B went to Amazon Originals, live sports and licensed third-party video content, up from $5B in 2021. ...
In spots leading up to the Big Game, Best Buy is offering funny takes on its biggest televisi ...
"Over the last couple of weeks the MRC has received numerous inquiries from our members and others requesti ...
The Martin Sorrell-led firm reports that Q4 revenue was about what the firm expected, while second half organ ...
The firm is calling the move a first for a holding company. It's part of a global campai ...
OpenAI, ChatGPT Offered To B2B Marketers By Global Tech Firm BOTS
ChatGPT Plus is now available to U.S. customers, and BOTS plans to expand access to more countries. N ...
Gay Rights Supporters Urge Senate To Denounce Attacks On FCC Nominee
Gigi Sohn is "one of the nation's leading public advocates for open, affordable, and democratic communications networks." t ...
Pioneer Academics To Announce Partnership With Rise, Initiative Led By Ex-Google Chairman
Pioneer Academics plans to announce a partnership with Rise, an initiative spearheaded by former Google Chairman Eric Schmi ...
Google Opens Bard Chatbot Test With More Plans For AI In Search
Alphabet CEO Sundar Pichai on Monday explained how the company will launch a conversational AI service called Bar ...
Rakuten Combines New York Fashion Week Message In Super Bowl Ad
How does a brand or company attract more attention? It combines two of the most iconic events ...
Aterian Elevates Tim Stanton, Mihal Chaouat-Fix To C-Level Roles, Phil Lepper To SVP, Revenue
Tim Stanton has been promoted to chief ecommerce officer and Mihal Chaouat-Fix will serve as chief supply-chain office ...
With Jalen Hurts In Ads, 'Solid' Sales At Columbia Sportswear
Sales and its flagship brand and D2C efforts are doing well, even as the company deals with declin ...
Gamelancer Hires Kristopher Mychasiw As Head Of Global Partnerships, Sales
Mychasiw is known as an "industry disruptor," noted for tapping into emerging markets and developing sponsorship strategies ...
Website Visits To ChatGPT Owner OpenAI Hit 672M
Driven by interest in AI, conversational web services and investments from Microsoft, online traffic to OpenAI rose 3,57 ...
WhatsApp Ad Doesn't Disparage Wireless Carriers, Self-Regulatory Group Finds
Siding with Meta Platforms, an industry self-regulatory appellate panel has rejected the wireless industry's challenge to a WhatsA ...
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Find Out More »OPINION
That's what a veteran source asked when we reported that OpenAP formed a "JIC" to create new ad currencies in advance of the 2024 upfront marketplace. "Good question," I answered, adding, "And where are the advertise ...
I put it to the test. And for the cost of a $2.99 trial, a generative AI app rendered a large volume of high-quality images for my personal avatar, at low cost and with very l ...
In "Not Dead Yet," Gina Rodriguez plays a single woman on the verge of 40 who writes obituaries for a southern California newspaper. ...
