Two U.S.-based movie/TV content companies -- Walt Disney and Comcast -- will now control 20% of all worldwide ...
Today's Top News
Digital News DailyGetting News From Social Media Outpaces Print, Consumption Trends Even Impact TV
Challenging TV's long-held dominance, however, 43% of adults now report getting their news from web sites or social media. Getting a news fix from social media has just edged out print. ...
Big media and technology stocks highlighted the suffering: Netflix was down 7% and Google (Alphabet) lost 5.7%. Among ...
Pringles, which launched its Flavor Stacking campaign during last year's game, will continue it with new, not yet ...
Katz Networks is buying Court TV's library, network name, trademark and website from Turner Broadcasting. It will reboot ...
Paid media and other direct costs range between $48 and $68 million per year, based on historical pricing ...
Agencies continue to unleash their festive creativity on behalf of clients this holiday season. ...
Target's "See It in Your Space" augmented reality feature in its mobile app now contains Christmas trees with ...
Despite boasts among many networks that they would reduce ad clutter to improve viewer experiences and boost ratings, ...
Q&A: How Car Dealers Are Embracing Social Media
Holiday Campaigns Continue To Roll Out Across The World
Current 'Atlantic' Explores The Depths Of America's Rage
De Nardis Leaving OMG At Year's End
Few Marketers Are Ready For Hyper-Personalization: Study
Amazon Takes Action On Fake Reviews, Data Leaks, Black Market Wholesale Accounts
Inflation Refocusing Consumer Preferences
Spotify, Ellen DeGeneres To Launch Cross-Promo Partnership
Creativity At The Core Of Plan A's New Holding Company Model
TikTok Parent Company ByteDance Looks To Raise More Than $1B For AI, Media Investments
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OPINION
Advertisers pay for mass audiences, and readers and viewers are increasingly moving to narrowcast relevant voices. ...
The way our divisive media and political classes suddenly come together in harmony when a president dies can feel unseemly. ...
More than 77% of the top 5,000 sites now utilize ads.txt -- overall, delivering invalid traffic rates that are 22% lower than sites that have not. ...
