Google has tweaked its algorithms to prioritize original reporting. Facebook has enlarged its focus on local news. ...
Today's Top News
MADW+K Wins McDonald's Business
W+K will oversee all creative responsibilities for McDonald's largest market, with more than 14,000 restaurants. Although the partnership marks a significant win for W+K and independent agencies overall, the agency's team will oversee less business than in previous years, as McDonald's is moving away from a consolidated approach to national and local initiatives with more local agency partners. ...
Leading U.S. lawmakers on Friday announced they are asking Amazon, Apple, Facebook and Google for internal documents. House ...
The third Democratic debate had the best results so far for an individual network in the debate series. ...
Bob Iger, chairman-CEO of Walt Disney, resigned from Apple's board of directors on Sept. 10 -- the same ...
"We wanted to create a dramatic film look that was quite different from what we've done before," Hudson ...
The series feature candidates in a 90-second video taking on the classic elevator pitch format to convince voters ...
Local TV is finally moving to the CPM model used by other media, in no small part so ...
"We believe 2020 will be the year that XR explodes into the public consciousness," Isobar's just-published "XR Playbook" ...
Godiva Invokes 'Wonder' For New Global Platform
Borden's Campaign For Kid Builder Milk Pushes Positivity
Ford Gauges Brand Impact Of Press Coverage Via Onclusive
Fashion Week Winners: Michael Kors, Ralph Lauren, Tommy Hilfiger
RKD Group Acquires And Rebrands Direct Point Group
Phishing Artists Target Webmail Providers: Study
Contact Lens Retailer 'Coerced' Rivals To Restrict Search Ads, Law Professors Tell Court
Vox Media's Chorus Partners With Revolt Media & TV
Audible Asks Court To Throw Out Lawsuit Over Book Captions
Steve's Ice Cream 'Craves' A Rebrand
Events & Awards
Each year MediaPost hosts more than 30 events across a range of disciplines...
Which one is right for you?
Marketing In-App
OMMA Awards
EIS Awards
Publishing Insider Summit
Digital Out of Home Awards
TV + Video Insider Summit
View All Events »
Subscribe to Research Intelligencer today to gain access to the daily newsletter, every article we publish, exclusive data, first-look research and daily insights from Joe Mandese, Editor in Chief.
OPINION
The programmatic digital ad marketplace appears to be stable amid signs of a potential economic downturn, but its expansion appears to be decelerating, according to monthly ad budget sentiment tracking by Wall Street equities firm Pivotal ...
What will these standards for video advertising measurement mean for ATV? Several association heads, a measurement company and an independent agency principal offer their takes on that and other
aspects (including duration weighting). ...
For example, how does a robot tax help hotel employees displaced by Airbnb? ...
