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MediaDailyNewsStudy Finds Apple iOS16 Update Delivering Lowest Ad Fraud Levels To Date

Following recent privacy-framework updates that wreaked havoc on mobile ad-targeting effectiveness, Apple's latest is good news for Madison Avenue. ...

Honda, Nissan, Hyundai Send Vehicles To Rally
The 2023 Honda Pilot TrailSport will make its first public appearance this weekend at the 2022 Austin Ci ...
Former OMD Chief John Osborn To Lead Ad Decarbonization Initiative In The U.S.
Osborn, who stepped down ad CEO of OMD earlier this year following a 30-plus year career at Omnico ...
Subaru Gears Up For National Make A Dog's Day
The 30-second spot from Carmichael Lynch, "Long, Lonely Road," highlights some of the passed-over dogs, including pups w ...
Politico Magazine Promotes Bill Duryea, Maura Reynolds, Teresa Wiltz
The new appointments following the naming of Elizabeth Ralph as editor. ...
Buffalo Groupe Acquires Sports Marketing Surveys USA
Agency and media firm will benefit from new research capabilities, it says. ...
Automotive TV Spending Down 22% In September
The top five brands for the month are Honda ($21.2 million), Chevrolet ($19.3 million), Hyundai ($18.5 million), Toyo ...
Diageo Ups Liqueur Portfolio With Mr Black Acquisition
According to Diageo, Mr Black has grown to become the leading premium-priced coffee liqueur in the United Sta ...
6sense Debuts B2B Email Tool And Other Solutions
The email product has produced positive results for firms testing it in beta, 6sense says. ...
Pepsi Reprises 'Footlose' Song With Chloe Bailey
The video, via VaynerMedia, shows Bailey stepping into a soda shop where a sign says "No music. ...
Gannett Rebuys $24.8M Of Notes Due in 2026 For $19.9M
CEO Michael Reed says the company has repaid $130 of debt in 2022. ...

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