The former head of communications at NBCUniversal Global Advertising and Partnerships said his new role will focus ...
Today's Top News
Search & Performance Marketing DailyBen & Jerry's Pulls Ads From Twitter, Cites Rising Hate Speech
Ben & Jerry's says it is troubled by hate speech -- and the speech of Elon Musk. In a post, the company called Twitter a "threatening" and "dangerous" place for women, the gay community, Jewish and Muslim people, racial minorities, and many other groups. It said "every dollar we spend in the course of our day-to-day operations is an opportunity to advance our progressi ...
The SEC is claiming that Binance and its billionaire founder Changpeng Zhao operated illegally by luring customers ...
Total linear daytime ad impressions have grown to 860.3 billion, for a 17.7% share of linear TV viewi ...
Publicis said the transaction would bolster Publicis Sapient's existing expertise in commerce solutions and bring added resources ...
Seedtag has launched a generative AI capability that gives brands and agencies the capacity to build tailored creati ...
'Across the Spider-Verse,' Sony's best animated domestic opening, had a modest national TV ad spend of $11.4 milli ...
Advertisers may wonder how YouTube's reversal of its decision to take down content claiming fraud, errors or glitch ...
Disney, which recently pulled more than 50 titles from Disney+ and Hulu, expects to pull more, and ta ...
Microsoft Agrees To $20 Million FTC Settlement Over Children's Privacy
Microsoft has agreed to pay $20 million to settle allegations that it gathered data from Xbox users und ...
Splenda Introduces Peel & Pour Drink Mix
The new product offers multiple servings from a single package, aimed at helping consumers limit their sugar int ...
Lillian Xu Hired As Executive Director OF Audio Business At Vox Media
Xu joins Vox Media from New York Public Radio. ...
Twitter's Plunging Ad Revenue: Which Companies Are Leaving?
Twitter's advertising revenue for the five weeks from April 1 to the first week of May was $ ...
Gannett Staffers Walk Off Job On Monday
The action reportedly is the largest in Gannett's history. ...
LEGO Preps 'Unstoppable' Girls For World Cup Fever
As next month's Women's World Cup games approach, the toy company unleashes an inspirational "Play Unstoppable" campaign l ...
FTC Renews Battle With Kochava
The FTC on Monday brought an amended complaint against mobile data broker Kochava, which allegedly sold geolocation da ...
Integrate Launches App For Capturing Third-Party B2B Event Data
The company says marketers face difficulties in connecting leads and related data. ...
Spotify Lays Off 2% Of Its Workforce In Podcast 'Pivot'
The company claims to have 100 million podcast listeners. ...
Visit Philadelphia Launches Pride Month Effort
The total ad value of the PSA is more than a quarter of a million dollars. ...
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Find Out More »OPINION
This year, shoppers are increasingly impressed by newer brands, especially in the D2C category. ...
While economics and market fragmentation are big factors, it also has a lot to do with the KPIs marketers use to benchmark business outcomes. ...
"Stars On Mars" poses survival challenges to its participants until at the end of the show one of them is crowned "the brightest star in the galaxy." ...
Twitter Head Of Trust And Safety Ella Irwin Resigns
Disney Takes Record $1.5B Write-Off After Pulling Content From Streamers
Media Approaching A Third Of Holding Co. Net
NBCU's Benarroch Follows Former Boss Yaccarino To Twitter
Will Advertisers Be Impacted By YouTube's Reversal Of Political Ad Policies?
