Today's Top News

MADSEC Fines WPP $19 Million For Violating Anti-Bribery, Accounting Control Regs

WPP issued a statement noting violations occurred during the Sorrell administration and that new compliance measures have been put in place. ...

Google Reportedly Seeks Search Deals With TikTok And Instagram
Google execs are negotiating with their counterparts at ByteDance and Facebook to get data needed to index a ...
INMA Launches New Topic Program: The Advertising Initiative
INMA will offer a newsletter, master classes and video meet-ups on rejuvenating post-pandemic ad sales. ...
Microsoft Advertising Releases Marketing With Purpose Business Attributes
The attributes will allow businesses to demonstrate how their brand values align with the values of their customer ...
Brooklyn Brewery Taps London Agency For LGBTQ+ Campaign
The initial creative, which includes a :60 video, highlights five grassroots LGBTQ+ activists from around the globe. ...
FTC Chief Aims To Take On 'Most Significant Actors'
Federal Trade Commission Chair Lina Khan suggested this week that she plans to devote more resources to t ...
In Pfister Campaign Faucets Become An Extension Of Personality And Style
The "Pfits Just Right" campaign focuses on helping consumers see their world with Pfister in it - v ...
As U.S. Subscriber Growth Slows, Disney+ Revives 7-Day Free Trial For Some Prospects
Disney+ sent a direct mail piece driving online sign ups for the free-trial offer to an estimated 500,0 ...
Ampm is Throwing a Big Fiesta for National Horchata Day
That's today, and anyone who visits the stores (which are located on the West Coast) will receive ...
Analysis: Netflix's Content Spend Grows 26% In 2021 To $13.6B On 'Amortized' Cost Basis
The Kagan report projects $5.21 billion will be spent on originals -- around 38%. Previously, Netflix had to ...
Simpli.fi CTV Retargeting Extends Performance Ad Options
The latest capability allows advertisers to retarget users of connected TV services with an automated process. ...

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