Today's Top News

Television News DailyNFL Viewers Up 4% Season-To-Date

NBC's "Sunday Night Football" is highest at 23.2 million viewers, followed by CBS Sunday games at 20.5 million and ABC/ESPN's "Monday Night Football" at 19.3 million. Fox's Sunday afternoon games are averaging 17.9 million, with Prime Video games at 17.4 million. ...

By Wayne Friedman
Newsfeed
Levi's Owns Up To A Back-To-School Marketing Miss
Marketing Daily – 30 minutes ago
The company showed its growing agility by rapidly resetting its campaign. ...
Grok Sued Over Biometric Privacy
MediaDailyNews – 40 minutes ago
An Illinois resident is suing SpaceXAI's chatbot Grok for allegedly collecting and retaining faceprints without first obtaining writt ...
X Asks Flagged Accounts To Prove Their Humanness
MediaDailyNews – 1 hour ago
X is expanding its continued effort to crack down on the prevalence of spam bots by requiring flagg ...
Pret Turns NYC Union Square Shop Into A Real Nightclub For Club Pret Relaunch
Marketing Daily – 1 hour ago
To mark its revamped subscription club, Pret a Manger's one-night-only pop-up will feature a live DJ and ser ...
Apple Must Face Suit Over YouTube Scraping
MediaDailyNews – 2 hours ago
Content creators can proceed with a claim that Apple scraped their YouTube videos in order to train generati ...
Outback Steakhouse Launches 'Best Steaks Ever' Initiative
Marketing Daily – 2 hours ago
Outback is soliciting feedback on its steaks directly from consumers via "Spokebooth," a pop-up interactive experience that featur ...
Chemistry Acquires Creative Agency Colossus, Opens Boston Office
MAD – 6 hours ago
The deal marks Chemistry's first major undertaking since partnering with Breakwater Management. ...
O.M. Scott's 'Yardcestry' Targets Younger Generation Of Homeowners
MAD – 6 hours ago
The lawn-care brand gave American yards a back story. ...
Google Pilots In-Store Retail Attribution From Click To Wallet
MediaDailyNews – 7 hours ago
Google has tied its in-store coupon project to Google Ads, brings consumers searching for specific products to check ...
WPP, Kyndryl Expand Their Partnership
MAD – 7 hours ago
WPP becomes the IT company's preferred global marketing partner. In turn, the holding company will leverage Kyndryl's Agent ...

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OPINION

Planning & Buying Insider
When You're A STAR, Nielsen Lets You Synthesize Your Own Ratings
"We are creating a synthetic panel," Nielsen's David Kurzynski told a roomful of ad industry researchers earlier this year. He went on to pitch a new methodology synthetically fusing its ratings panel with first-party data fr ...
By Joe Mandese
Performance Marketing Insider
Apple, Amazon, Meta At A Standoff Blocking Ads, AI Agents
ByteDance is the latest company banned from buying ads on a rival's platform, as providers escalate rivalries by blocking competitors from gaining market share. ...
By Laurie Sullivan, Staff Writer
Media Insider
R.I.P., Albert Winninghoff -- And Why You May Want To Ignore Your Agency's AI
Thinking about my mentor's death led to reflections on the "sea of sameness" danger of the AI race in our industry. ...
By Maarten Albarda, Featured Contributor

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