"This effort marks the first time MRC has accredited a hybrid panel/big-data product inclusive of persons level estimates ...
Today's Top News
Marketing DailyPrivate Label Sales Top $271B
Consumer spending on store brands climbed 3.9% to a new record. ...
"Meta has told advertisers that Community Notes will apply to organic posts, not paid ads, but its offici ...
The jingle "Stuck On You" is "one of our most distinct marketing assets," Steven Maseda, Kenvue's head ...
Meta is informing creators from competing social platforms that they could earn "up to" $5,000 in bonuses ov ...
For 2024, Nielsen says the year included nine days with over 100 billion TV viewing minutes, compared wi ...
A panel of the 8th Circuit rejected a bid by the IAB, cable lobby, Michigan Press Association a ...
"Thrilled to welcome Emily Del Greco as our new Global COO, bringing her unparalleled expertise in strategy a ...
Kantar Media operates media audience measurement services in more than 60 markets worldwide, including development of the calibrati ...
Bell, Shepard Illustrate Ease Of Carvana's Car Buying
The ad uses the duo's banter to check out the site's extensive inventory. ...
MRC Approves Nielsen 'Big Data + Panel' Ahead Of TV's Upfront Market
"This effort marks the first time MRC has accredited a hybrid panel/Big Data product inclusive of persons lev ...
Google Gives Anthropic A $1B Boost
The collaboration between Google and Anthropic underscores the need for partnerships to drive the future of AI. ...
Tombras, Attain Partner To Optimize Media Performance
Attain's platform will enhance Tombras' ad tech stack, driving real-time outcomes for clients. ...
Havas Acquires CA Sports, Boost Sports Marketing In Spain
CA Sports' client roster includes Grupo Bimbo, Cupra, Coca-Cola and Konami. ...
Twitch Partners With Top Games For 'Twitch Drops Fests 2025'
The streaming platform will offer exclusive in-game rewards for a variety of titles, including "Destiny 2" and "Marv ...
Gannett To Shutter A Michigan Printing Plant
The press now prints the "Detroit Free Press" and several other publications. ...
Philip Rucker Resigns From 'The Washington Post' To Join CNN
In other news, Rachel Van Dongen has been named senior editor for national news and strategy at t ...
Ankler Media Starts Paid Newsletter On Creator Market
The product will cost $129 a year on Substack, Ankler says. ...
Netflix Q4: Soaring Subscriber Gains, Stock Rises Sharply
With 302 million global subscribers - including 80 million in the U.S. - Netflix quarterly revenue grew 1 ...
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Find Out More »OPINION
I'm still surprised some other company didn't roll out the messaging of "we're TikTok, but better, safer and made in the USA." ...
As economic recovery fuels consumer spending, retailers are racing to balance personalization, tech investment, and operational efficiency. ...
"Harpoon Hunters" is another in a series of manly reality series on Discovery that have included "Deadliest Catch," "Dirty Jobs" and "Bering Sea Gold." ...
