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Digital News DailyLinkedIn Tests AI Prompts For Ad Generation In 'Campaign Manager'

LinkedIn's AI-generated copy suggestions use advanced OpenAI GPT models to leverage data from marketers' LinkedIn page and Campaign Manager settings. The new feature is based on a result from the company's B2B Marketing Benchmark, which provides insights on B2B trends and strategies. ...

Appeals Court Weighs Battle Over Search Ads
Contact lens retailer 1-800 Contacts on Friday asked a federal appellate court to revive a lawsuit accusing riv ...
Braze Reports Revenue Uptick For Q1 Of Its 2024 Fiscal Year
Braze said its subscription revenue also rose, but there was a greater GAAP net loss. ...
WhatsApp Launches 'Channels' For Private Broadcasting Experience
WhatsApp has announced a new broadcasting tool called Channels, which allows users to follow creators in the a ...
Netflix Gets Spike In Sign-Ups After Password-Sharing Crackdown: Antenna
Since its decision to curb password sharing, Netflix had the four single largest days of U.S. user acquisiti ...
Goodway Group CEO Friedman Talks Shiny Objects And Other Topics Ahead Of Cannes
The potential and power of creativity is part of being human, at least for ad and media exec ...
Brian Millham Takes On New Responsibilities At Salesforce: Report
Millham is being mentioned as possible successor to Salesforce CEO Marc Benioff. ...
New Gatorade Brand Exec Tees Up Nostalgic Blast
In the first ad under new chief brand marketer Anuj Bhasin, the sports drink giant brings back ' ...
Reddit Contextual Keyword Targeting And Product Ads Launch
Reddit on Friday introduced two Reddit ad solutions aimed at supporting advertisers on the platform. ...
NHL Boosts Sponsorship Deals Up 21% - Gaining On Other Sports
The NHL has outperformed all major professional sports leagues in sponsorship revenue for its teams, up 21% th ...
Senators Reintroduce Bill Requiring Platforms To Share Data With Researchers
The Platform Accountability and Transparency Act would require large social platforms to share ad libraries, statistics about conte ...

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