• Sugar Ray Leonard 'Gets Up' For State Street
    Sugar Ray Leonard is dispensing inspirational words of wisdom to promote State Street Global Advisors and its investment guidance.
  • PNC Bank, Deutsch Team On Black History Month Campaign
    The campaign partners with the DuSable Museum of African American History to recount relevant stories.
  • VMLY&R's First Work For Lidl Timed To Brand's U.S. Expansion
    Creative, developed by VMLY&R, features skeptical young woman who wonders if her croissant might actually be a French spying device.
  • TaylorMade Tees Up New Brand Platform
    Golf equipment brand TaylorMade celebrates the crazy things that golfers will do in order to improve their skills.
  • LICRA Deep Fakes To Advocate Against Racism
    France’s International League Against Racism and Anti-Semitism (LICRA) is teaming with Publicis Conseil to combat what the group calls “ordinary” racism. The creative, in French with English subtitles, uses deepfake technology and morphing to change faces as a diverse group of individuals speaks about the general hatred crystallized around the fear of others. The agency shot the scenes in a studio using LED panels technology. The film debuts on the LICRA homepage followed by French TV and additional online channels.
  • Bee-ing There: Terry Crews Suits Up For Honeycomb
    Actor Terry Crews is suiting up in a bee costume as part of the “Big Honey” campaign for Honeycomb cereal. In three spots, developed with agency OstrichCo., Crews gives pep talks to tweens and teens to encourage them to have confidence to tackle their challenges, including asking someone to the school dance. The national campaign will appear via paid, owned and shared channels as well as TV and digital ads in 6- and 15-second video and static formats for YouTube, Instagram, Snapchat and Boomerang. In the U.S., the new TV spots will run on networks popular with tweens and …
  • Funny New Spots From Progressive Promote Serious Savings
    The ads are running on national broadcast, cable and streaming networks, as well as on social and other digital media.
  • Campaign Addresses Climate Change Deniers
    Science Moms is introducing itself as a new advocacy group of climate scientists and moms with an animated campaign.
  • CA Anti-Smoking Campaign Targets Quitters Who Relapse
    "Our approach is all about reframing failed quit attempts as necessary forward progress," says Duncan Channon exec creative director.
  • Havas' MLK Activation Features Artist Tyler Gordon
    Havas' New York building will be showcasing portraits from Gordon's "Icons Collection" series.
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