• 'Freaky Fast' Delivery: Jimmy John's Has It All Mapped Out
    Last month sandwich chain Jimmy John’s launched a campaign promising not to use third party delivery services because many people, according to its research, were less-than-satisfied with the service provided. Now the company is out with a new campaign, like the earlier one done with agency WorkInProgress, touting its own “freaky fast” delivery for its “freaky fresh” sandwiches. The trick to its fast delivery: only delivering within five minutes from each Jimmy John’s location. According to the company, every so-called “Sandwich Delivery Zone” is carefully mapped, taking traffic and road patterns into account. And if you happen to ...
  • Goodby, SF Giants Co-opt Starship's 'We Built This City' For New Campaign
    San Francisco Giants are kicking off the new Major League Baseball season by referencing previous iconic moments for the team.
  • JennAir's Latest "Bound By Nothing" Ads
    Whirlpool continues to position its JennAir subsidiary of kitchen appliances as a luxury brand with two cinematic spots.
  • And Now, A Seat Belt For Fido
    European auto maker Skoda is touting its new dog seat belt accessory in new ads.
  • Culprit Mimics Apple To Sell Underwear
    Culprit Creative is putting the adage imitation is the sincerest form of flattery to the test as it launches its new underwear brand.  The L.A. ad agency/production shop's campaign serves as a "modern homage" to Apple's original AirPod ads with silhouettes of people dancing as cool tunes play and lines radiate off their bodies to illustrate the music’s energy. In fact, new underwear ads are tagged “AirPods2.” Culpritunderwear.com currently sells men’s underwear and will launch a women’s product soon. A membership model is available and all products are handmade in California. Agency executives decided to launch ...
  • New York Wine Week Promotion
    The creative, developed with Walrus, encourages people to drink 10 wine samples at lunch.
  • Doritos Says 'Hello' To Lionel Richie, Chance The Rapper
    Doritos is extending the brand's #NowItsHot campaign with new ads featuring Chance The Rapper alongside Lionel Richie remixing Richie's iconic Hello song. Created by Goodby Silverstein & Partners, the campaign kicked off by showing Chance performing alongside the Backstreet Boys during this year's Super Bowl. The new  spot will run across digital throughout the year.
  • More Boldness From Tecate
    Heineken USA's Tecate expands the "We are Bold" campaign with new video spots based on idea that beer brings men closer together.
  • TJ Maxx Taps Influencers For #Maxximizing Campaign
    TJ Maxx is expanding the retailer's #Maxximizing campaign by introducing a multi-day, multi-city interactive style experience and game installation to entice shoppers to visit TJ Maxx locations.Each day, influencers including actress Hannah Simone, lifestyle blogger Rachel Choy, and Drybar founder Alli Webb will style a pod installation based on daily themes from fashion to home to vacation and more with T.J.Maxx goods. Consumers can enter to win the entire collection by guessing via social media what they think the entire pod costs. There will also be mini-games for visitors to go head-to-head and create an affordable shopping cart to win ...
  • Country Singer Hayes On 'Buzzed' Warning Signals
    Country singer Hunter Hayes discusses his songwriting inspiration as well as his personal “buzzed” warning signs to encourage viewers to avoid driving while intoxicated. The campaign was created pro bono by OMD Create for the Ad Council and the National Highway Traffic Safety Administration as part of an ongoing effort to combat drunk driving.  
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