• VSP Campaign Reminds Viewers To Take Care Of Their Peepers
    VSP Vision Care has launched a new campaign called “That’s Vision Accomplished.” The work is from ad agency Mering, which has offices in San Diego and Sacramento.   The campaign is designed to remind people about the importance of eye care, amid all their other health care related concerns during the pandemic.  The campaign’s goal is to drive consumers to visit VSP.com for information on how to enroll in vision care through their employer, or to buy their own vision plan.   The creative takes a light-hearted approach reminding us to take care of our eyes now more ...
  • Hospital Name Change Promoted In Awareness Campaign
    The Floating Hospital for Children reintroduces itself under its new name, Tufts Children's Hospital, with campaign touting resilience of young patients.
  • SheaMoisture 'Naturally' Celebrates Black Beauty
    The campaign, developed with BBDO NY and polycultural marketing firm Joy Collective, features the work of six Black female artists.
  • Children's Health Campaign Highlights Kids' Creativity During Pandemic
    Campaign suggests adults mimic the resilience and strength of children during COVID-19.
  • Ally Campaign Features Anthropomorphic Money
    Using "talking" money, the creative emphasizes the ease of digital banking and the ability to do mobile transactions.
  • Saks Launches Voting Drive Campaign
    People can register to vote at the flagship New York headquarters of Saks Fifth Avenue through Oct. 9.
  • Florida Resort Seeks Visitors After Multimillion-Dollar Makeover
    Resort is working with Miami-based ad agency Tinsley Advertising to develop a creative campaign.
  • Campaign Uses AI In Poignant Appeal To Get Out The Vote
    "The Unfinished Votes" campaign uses AI technology to bring back Joaquin Oliver, who lost his life in the Parkland, Florida shootings.