April 27 - 30, 2022
Thursday, January 20, 2022
The enhanced MMI will continue to be led by CEO Maggie Malek. Barry Lowenthal, who led Media Kitchen, assisted with the transition and has … Read the whole story
The company has confirmed the departure and TikTok's global chief operating officer Vanessa Pappas will fill in for Tran until the company finds a … Read the whole story
- COMMENTARY
Cookie-free data unions will become key components to understanding the complexities of consumer behavior. These permission-based platforms address the challenges and opportunities of the … Read the whole story
Cincinnati-based agency Empower has appointed Brett Mowry senior vice president of Intelligence. Prior to Empower, Mowry held leadership positions across several global marketing … Read the whole story
Creators can set their own monthly prices for content like exclusive Lives and Stories. Read the whole story
- COMMENTARY
Masks have one purpose and one purpose only: to prevent pathogens from entering and exiting your body. Full stop. Read the whole story
She succeeds Benjamin Jankowski who is retiring from Mastercard. Read the whole story
A new "pay-with-change" ad model will require sponsors to be certified as promoting gender equality and will only carry ads that do the same. Read the whole story
Snapchat says 88% of the drug-related content it discovers on its platform is proactively detected using AI, and the remainder is reported by users. Read the whole story
T-Mobile is reassuring customers on promotional plans that their free Netflix services will continue. Read the whole story
COMMENTARYThe positioning of a new ABC drama series as a work descended from Charles Dickens, John Steinbeck and John Ford raises great expectations. Read the whole story
- COMMENTARY
The newspaper will operate as an independent nonprofit subsidiary of Chicago Public Media, separate from WBEZ, but sharing content across channels. Read the whole story
COMMENTARYBroad, location-based targeting and contextual ads are the exceptions. Read the whole story
COMMENTARYThe need to live and work more from home contributed to a 40% increase in fixed internet speeds in the U.S., more than twice … Read the whole story
More than 450 scientists called on ad agency and PR executives to drop clients that are marketing and selling fossil fuel and to stop … Read the whole story
A Democratic bill introduced this week that would outlaw many forms of behavioral targeting is drawing praise from privacy advocates, but heated opposition from … Read the whole story
In walkup to its first Super Bowl appearance in 17 years, Lay's campaign combines potato farming with limited-edition, NFL-themed packaging. Read the whole story
The event, planned for May 16, will be "reimagined" to include entertainment, sports, news and streaming content and will focus on measurement, creativity and … Read the whole story
Facebook users are asking a federal appellate court to revive claims that the company's former ad-targeting options violated discrimination laws by allowing advertisers to … Read the whole story
Tim Irwin was previously CEO of the agency's EMEA region and is succeeded in that role by Ryan Storrar. Read the whole story
- COMMENTARY
Still, the challenge I see with NFT music is exactly how and where to listen to it. Read the whole story
