Diversifying the revenue streams is any reasonable media mogul's response to digital disruption and the oligopoly. But how do all of these streams publishers have been cultivating in recent years add up to a single business strategy?
At the Spring edition of MediaPost's Publishing Insider Summit we explore how diversified revenue streams can and should reinforce one another into something greater than the sum these creeks. Each revenue opportunity is evolving in its own direction. Consumer direct models are facing subscription fatigue. Brand studios contend with fragmented ad budgets and rising distribution costs. And new businesses like audio, OTT, events, e-commerce may be opportunities... or rabbit holes.
We explore them all but with one overarching question - can they really work together? Can the data, the organizations, the media brands themselves flexible enough to drive a fragmented media future?
Jim Spanfeller, Founder & CEO, The Spanfeller Group
Publisher VIP Program:
Select publishing executives are eligible for a VIP Pass to attend the Publishing Insider Summit. To see if you qualify, please contact Kevin Massa at: firstname.lastname@example.org.
No. 2 - The centerpiece of Pinehurst Resort, this remains one of the world’s most celebrated golf courses, having served as the site of more single golf championships than any course in America and hosted back-to-back U.S. Open and U.S. Women’s Open Championships for the first time in 2014. The U.S. Open will return in 2024.
No. 4 - This new "classic" wows with much more eye-candy than its fabled sibling. Vast swaths of native, scrub-dotted sand areas frame wider fairways to take full advantage of the area's most interesting undulations. Fun layout for every class of player.
Access to Pinehurst's legendary courses, as a Summit attendee you'll have access to pristine and renowned courses, No. 7, 8 or 9.
Join your Summit colleagues with the unique and unforgettable experience of sporting clay shooting. The 50-target course winds through beautiful woodlands and include clay targets that test your skill throughout. This is a great outing for first-timers or experts, and a fun way to take in the area's beauty while networking with fellow conference-goers. Always a group favorite outing.
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