Even as the ad economy bounces back aggressively, most publishers are looking beyond pent-up demand for a truly sustainable and resilient revenue mix. Video, e-commerce and paid content drove most of the recent growth because they represent secular trends of media use, customer journeys and DTC exchanges of value.
At the annual Fall edition of MediaPost’s Publishing Insider Summit we focus on these three areas of sustained growth for media with specific questions. What does a truly integrated portfolio of advertising, DTC and e-comm revenue streams look like? How can publishers playing in the lucrative streaming video game win at discovery and audience development? What lies beyond affiliate links and buying guides for tapping the great e-commerce flow? And how can the more diversified media revenue plan add up to more than the sum of its parts?
We will explore:
Conference Content Programmer
Steve Smith, VP, Editorial Director, Events, MediaPost
Publisher VIP Program:
Select publishing executives are eligible for a VIP Pass to attend the Publishing Insider Summit. To see if you qualify, please contact Kevin Massa at: firstname.lastname@example.org.
For speaker consideration please complete the speaker proposal form. Due to the high volume of speaker proposals that we receive we will only be able to notify those whose proposals have been selected. All proposals must go through this form, no exceptions. Do not contact other MediaPost representatives regarding speaker opportunities.
For questions regarding sponsorship of this event please contact Jon Whitfield, VP, Event Sales at email@example.com.
For press inquiries, please contact Ken Fadner at firstname.lastname@example.org.
For general summit inquiries please contact Maya Abulashvili, Coordinator of Events and Conferences at email@example.com.
For questions about or to apply to the VIP Program please contact Kevin Massa, Manager of Brand & Agency Relations at firstname.lastname@example.org.