Schaaf, the independent agency created by industry veteran Kendra Schaaf three years ago,  has named Lauren Laser as its chief strategy officer.   Laser joins from Zuma Labs, the strategic consultancy she founded in 2023. She arrives as Schaaf has recently expanded its client roster to include Chobani, Daily Harvest, General Mills, Girls Who Code and Meta.  …

WPP Production has promoted Santiago Sánchez-Lozano to Chief Executive Officer for EMEA. The role is new. Previously he led the launch of Hogarth in Spain as CEO.   Earlier Sánchez-Lozano spent 12 years at Ogilvy, where he held a series of senior leadership roles including director of digital development and innovation, chief innovation officer, managing director in Madrid, and chief delivery officer.  

Omnicom and WPP veteran Dru Sil has been appointed to the new post of global product managing director at Stagwell Media Platform.

  Independent agency The Variable today announced the appointment of Courtney Williams as Chief Growth Officer and Partner.  Williams joins from The Martin Agency, where she most recently served as vice president--head of business development. Earlier she served at 22Squared and BBDO Atlanta.    Over the past year, The Variable …

Cascarina will focus on the agency's AI capabilities and lead the creative team.

Marne Franklin's charge is to enhance social and retail marketing capabilities.

Healthcare marketing specialist AbelsonTaylor Group has appointed Elise Pietracatella as Planning Director.  She joins AbelsonTaylor Group following her work as an independent marketing and strategy consultant, where she led planning-focused brand strategy across immunology, oncology, and payer audiences. Prior to that, she held senior leadership roles at Heartbeat, Medisafe, and Twill, and spent more than a decade at Saatchi Wellness and FCB Health.  

Chicago-based Schafer Condon Carter (SCC) has hired Liam Boyle as Chief Growth Officer, a new role at the agency. He will report to agency President and CEO, Ben Behrman.  Previously he led growth and new business at Bader Rutter across B2B2C sectors including food and beverage, agriculture, pet care and manufacturing. Earlier, he served at Edelman, The Sound, Omnicom, and The Escape Pod Group.   At SCC, he will lead …

The influencer-marketing agency has a host of new talent.

  Stagwell has appointed Lena Petersen Chief Brand and Communications Officer. She succeeds Beth Sidhu, who is shifting to CEO at the company’s sports marketing unit Sport Beach.    Petersen will lead Stagwell’s Brand and Communications team, driving the firm’s brand identity, amplifying executive visibility, and more. She will report to Mark Penn, Chairman and CEO of Stagwell.