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Skechers is kicking off a multiyear partnership with the Nature Conservancy, along with a collection of sustainable shoes. Read the whole story
RESTAURANTSThe Denny's glitches include exclusive access to "The Matrix Resurrections" tickets, free menu items and delivery, and one-cent beverages. Read the whole story
AUTOMOTIVEBMW unveiled the BMW Concept XM during a performance by hip-hop artist Nas as part of the lead-up to Art Basel. Read the whole story
AUTOMOTIVEA spot from Saatchi & Saatchi debuted last night during NBC's prime-time special "Christmas in Rockefeller Center." Read the whole story
AUTOMOTIVERam Truck dives deeper into the creative process, creation and execution of the boot collection on its "Behind the Badge" hub. Read the whole story
Inbox Suite is an AI-driven email marketing platform, the company says. Read the whole story
COMMENTARYBig-ticket dealers are driven by price and brand reputation when choosing manufacturers, Huebner Marketing and Ascend2 report. Read the whole story
SPIRITSWhipshots launched Tuesday via a video and images from the Woo agency on brand partner Cardi B's Instagram page, which has 115 million followers. Read the whole story
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Just in time for the KFC review, Helixa finds those with an affinity for KFC on social media also over-index for beauty, wellness category. Read the whole story
CPGFor the ad, Skyn redesigned the packs by labeling them with assorted bad excuses made by obstinate men. Read the whole story
CONSUMER PACKAGED GOODSAs an added incentive to gum-sharing, Extra is giving away "button" devices that dispense the brand at the dinner table and other locations. Read the whole story
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It's not that often that a television ad can grab my attention, but one did this past weekend. Read the whole story
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Auto shows are some of the biggest experiential marketing events in the industry. The format is slowly emerging from pandemic-induced hibernation. Read the whole story
