May 16, 2019
Thursday, February 21, 2019
Today's Sponsor:
Top of The News
Samsung previewed five smartphones including one, opening like a book, that's only a few bucks shy of retailing for a whopping $2,000, at a San Francisco event. Read the whole story
ENTERTAINMENTOKCupid used brand ambassadors via GoGorilla to engage with thousands of consumers in multiple cities across the country to play Cupid for the day. Read the whole story
TECHNOLOGYIt's marketing the DropKey app and Studio in a Bag, which can help produce an HD video from a smartphone that's good enough to ... Read the whole story
AUTOMOTIVEThe vehicle is "comfortable and refined in everyday driving, but with an adventurous spirit that also lets you take off for the road less ... Read the whole story
FASHIONBrand's debut on TikTok, a platform prized by Gen Z for its short-form mobile videos, will help engage a younger audience through exclusive videos ... Read the whole story
- COMMENTARY
Thanks to the rise of enabled video and audio technology, it's now possible to add another level of sensory experience to a brand interaction. Read the whole story
BEVERAGESYoung urbanites go (literally) wild in creative inspired by the Animal Flow fitness trend -- a followup to the brand's oh-so-hip ASMR Super Bowl ... Read the whole story
RESTAURANTSBK's online/television ad features the 'King of Flame Grilling,' aka 'K.F.G.' -- dressed in a white suit -- to intro its grilled chicken sandwich. Read the whole story
FINANCIAL SERVICESA strong contrast in banking attitudes exists between millennials and the older generations, driven by faster adoption of new technology among younger consumers. Read the whole story
HOSPITALITYTV spots break Sunday during the 91st Oscars and will be featured within an insulated commercial pod during the ABC broadcast. Read the whole story
The Virtual Shade Selector tool, created by ModiFace, uses personalized technology for consumers to find their best hair color match. Read the whole story
BEAUTYSkinConsultAI is reportedly able to evaluate and predict how people will age, and recommend the best products to slow the process. Read the whole story
One fourth of consumers in North America stop doing business with a company due to poor personalization, with millennials most likely to bolt, according ... Read the whole story
CPGA Tide Cleaners smartphone app can tell customers where drop-off points are located, and also when clothes are ready to be picked up. Read the whole story
The creative, from Mono, spruces up the look of the company's three product lines: English muffins, bagels, and swirl breads. Read the whole story
- COMMENTARY
It's time to abandon this trope, which every senior marketer uses to describe their "unique" approach to strategy and the ways in which they ... Read the whole story
COMMENTARYSteenkamp points out how U.S. grocery retailers are facing competition from above and below. Read the whole story
UPCOMING EVENTS
Brand Insider Summit D2C March 4 - 7, 2019
The Driskill - Austin, TX
DTC Meets Big Branding
Featuring top industry speakers including:
Fran Dunaway - TomboyX, CEO/Co-Founder
Ulli Haslacher - Pour Moi Skincare, Founder and President
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August 18 - 21, 2019
