Remember the plot of the movie "Trading Places"? Sound familiar?

Programmatic, banner-built ad tech won't win the CTV market. Winning solutions will operate much more like the ad-tech platforms that built our industry in the 1990s.

Marketers need to understand what is and what isn't true about the death of the cookie. First and foremost, your basic metrics are still accessible in a cookie-less world.

Introducing science into the marketing process may be like having Bill Nye the Science Guy teach you about quantum physics during Saturday cuddle time.

As evidence of right-wing radicalization, let me explain a Texas law that is almost certain to become the next chapter in the information war in America.

Looking back, It was sweet, perhaps naive, that a school of thought assumed this new social media thing would be used for the greater good of humanity.

Can a subscription model succeed now? I still think the answer is yes, but the market has certainly appeared to cool down, and clutter is an issue.

What will the essence of childhood remembrance be for those born today? They will leave a huge digital dust trail.

If you check out TikTok, you might think the content seems a bit handmade or even amateurish -- but that's the point.

It's really hard to acknowledge someone else's perspective as valid -- especially If you fit the dominant paradigm of your culture.