• I Don't Think I Like Social Media Anymore
    I don't like the emotional impact of social media. It is addictive. It perpetuates a false state of contentment,
  • Making Sense Of Willful Ignorance
    The very same technology that enables willful ignorance has made more information available than ever before.
  • Don't Blame Facebook
    Growing criticism of Facebook for fake news and misinformation isn't unwarranted -- but in some ways, it misses the larger point.
  • We Are Officially In The Post-Traditional-TV Era
    We are no longer seeing the slow evolution of video content; we are living in the first phase of the post-evolution.
  • Why Are CTV Ad Rates So High?
    It's a classic situation of lots of money chasing a relatively small amount of CTV ad inventory.
  • Using Opportunity To See, Engage As Primary Campaign Metrics
    In a digital world, we often overlook two important metrics for brand development: the opportunity to see and the opportunity to engage.
  • Re-Engineering The Workplace
    I want to take another look at the pros and cons of a virtual workplace by exploring how music has been made over the past several decades.
  • Let's Talk About Trust
    Faction -- the more salacious, the better -- often draws an audience far more effectively than its boring, fact-based brethren.
  • Human Behavior And The COVID Vaccine
    if you're POTUS, trying to vaccinate enough of the population to achieve herd immunity, you have a persuasion, marketing and sociology problem.
  • Focusing On What's Important
    This is one of those times of year that seem to call for some extra reflection. So here goes:
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