Music plays a role in your mood, and a brand needs to portray a mood to create a connection with customers.
Science has proven that when the going get tough, the paranoid get weirder.
I was wrong when I criticized Netflix's then-new ideas about binge-watching. But I admitted my mistake.
LinkedIn now generates so much obnoxious clutter in my inboxes that I am beginning to really loathe it.
A virtual program can work just as well -- and sometimes, better -- for all concerned.
For one, tech solutions usually come from an engineer's perspective, and engineers don't do well with nuance.
TV commercials are powerful, but they're not the same as online video views.
Whether it's for a van or a graphic artist, the gig economy isn't a long-term connection between client and provider.
Each side of the political divide is amazed at how stupid the other side is, because your media diet only includes foods you've already signed up for.
In times of great change, developing a perspective can be much more valuable than just taking lots of actions for the sake of being active.