Many studies say yes, but I'm not sure if consumers are really prepared to change their buying habits.
Both Apple and Google, each in their own way, are sucking critical data out of the online advertising ecosystem.
Leveraging data can inject logic into an otherwise emotional conversation, which is how a mature team works together.
According to, Eventbrite, hybrid events -- a mix of virtual and in-person -- will be the hottest thing for 2021.
Anyone who's bought a consumer electronics product recently knows that buying from Amazon is better.
It can be hard to imagine what it's like for someone else NOT to see the colors you see.
"Most digital activities (e.g., search, social, shopping, live events) will increasingly take place inside of gaming," according to one report.
Sales and marketing are like siblings who need and love each other, but are also quite competitive with one another.
It behooves us to take a peek under the hood of our obsession with Trump. Because if we fell for it once, we could do so again.
Let's unpack that question -- and the need to embrace more than just a short-term need to check the diversity box.