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    Given the dynamism around where the ad spend growth will go, what it could mean for each of you depends where you sit in the ad ecosystem.
  • How Are You Defining Your Data?
    Challenges arise when we start diving into how first-party data gets used in conjunction between two partners.
  • Good And Bad News About Black Swans
    Good: We may be able to predict extreme catastrophic events like earthquakes and pandemics through machine learning and neural networks.
  • GenZ And News: The Future Is Blurry
    Digital guru Esther Dyson talks with 10th grader Raziya Palmer, teen mental health activist and outspoken critic of how teens are treated by social media.
  • The End Of Advertising, Or A New Beginning?
    It's always been a war between the system and those who want to game it. Generative AI might just break the internet, and not in a good way.
  • Ad Tech Rediscovering Ukraine At IT Arena This Fall
    I are going to IT Arena to help bring visibility to the resilience of the Ukraine tech community and to help grow tech jobs and entrepreneurship in Ukraine.
  • How To Get Around Third-Party Cookies For Targeting
    The digital media ecosystem has a love/hate relationship with cookies. If you aren't Google, you love them. If you are Google, you hate them.
  • When The News Hits Home
    I live in Kelowna, British Columbia. Chances are you've heard about my home recently. When I look out my window, all I can see is thick smoke.
  • Hardware Holdouts: Why Amazon Is Winning The Hardware Store Wars
    What I learned from my search for a replacement part for my icemaker.
  • Who's Still Watching TV?
    The triple whammy of cord-cutters, platform-defectors and lighter ad loads means less video advertising audiences across these channels.
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