Video is now more directly connected to the interests and needs of viewers, more fully integrated into their daily lives and every touchpoint of their media consumption. OTT, digital and mobile screens, and the entire connected TV (CTV) environment represent more than more screens for marketers. It is a new opportunity to make more substantial, direct and deep impact on customers with stories that are both richer and more relevant. But brands and their agencies first need to grasp this DTC TV moment and master the tools for sharper targeting, richer content, more precise measurement and media accountability.
At the annual fall edition of MediaPost’s TV and Video Insider Summit we make that direct-to-consumer connection by tuning in to…
OTT channels blossoming with contextual and behavioral targeting opportunities
The broader palette of branded storytelling
How media planners and buyers supercharge linear budgets with data-infused targeting
How advertisers leverage their own first party data to find customers and prospects on every available screen
How planners are knitting together diverse metrics across screens to hold their media accountable
How a new generation of DTC brands and political media buyers are bringing online targeting and performance sensibilities to TV
At MediaPost’s fall gathering of the connected TV and video gurus we go direct – to the people who are planning, buying and telling the next generation of brand stories more directly to the customers they want.
The TV & Video Insider Summit is a three-day event that brings together the brightest minds in the business to share leading-edge information and experiences in a think-tank environment, while exploring new technology, strategies and tactics in TV and video. For the Summit we bring in 50 top Marketing and Ad Agency buyers responsible for TV and video marketing strategies and budgets to network, debate and share best practices.
Attendance for the Summits are capped to ensure conversations, learnings and overall experiences are intimate, productive and highly useful. Each day is comprised of high-impact content sessions in the morning coupled with unmatched networking activities in the afternoons. We return each evening with Cocktail receptions, fine Dining experiences, and After-hours fun.
The end result is a highly unique format that's intimate, inclusive and memorable on all fronts - an experience that allows everyone the opportunity to build REAL relationships well beyond that of a simple exchange of a business card.
Insider Summits are complimentary to Brand & Agency Execs who meet our requirements. To qualify, you must:
* Control the TV/Video strategy and budget for a major consumer brand
* Serve as Senior Level Management or above
* Agree to attend all sessions and all 3 days of the Summit
* Summit registration ($2995 value)
* Accommodations at the Resort for three nights
* No Charge Activities
* Meals, drinks and functions over 3 days
If you meet the requirements and would like to join us, simply send your full contact info and one or two sentences about your role to Kevin Massa at firstname.lastname@example.org.
Founded in 1927, the gorgeous Montauk Downs Golf course features natural ponds, deep woods and scrubby underbrush - all with constantly come into play along with occasional tricky crosswinds off of the Atlantic Ocean, Lake Montauk and Fort Pond Bay in the vicinity.
The Golf Channel ranked Montauk Dows as the second-best "hidden gem" in the country. Golfweek rates it 13th among the top public golf courses in New York state. The course's isolation along the eastern shores of Long Island gives golfers a wonderfully remote place to enjoy the game and is kept in immaculate condition year-round.
Founded in 1988 by Christian Wölffer, a man with great creative vision and a huge passion for life, the 470 acre estate today is owned and operated by his children, Marc and Joey Wölffer and Winemaker/Partner Roman Roth.
Enjoy a great afternoon with your Summit colleagues on a short walking tour of the vineyard and wine cellar accompanied by a tasting of various award-winning wines along the tour. A perfect day to spend the afternoon making new friends or re-connecting with old, in one of the prettiest places on Long Island.
The TV & Video Insider Summit is complimentary to select agency executives who meet our requirements.To see if you qualify please contact Kevin Massa at email@example.com
Complimentary VIP Agency Pass includes:
* Summit registration ($5000 value)
* Accommodations at the conference venue for three nights
* No Charge Activities
* Meals, drinks and functions over three days
Benefits of Attending Include
* Unparalleled learning and networking opportunities
* 3 full mornings of content
* Engaging roundtable discussions
* Unforgettable, exciting, and entertaining networking activities
* Free time to catch up with the office in the afternoon
* Five star dinners with fellow summit attendees
If you believe you qualify, again, please contact Kevin Massa at firstname.lastname@example.org today as these limited passes will go very quickly!
For speaker consideration please complete the speaker proposal form. Due to the high volume of speaker proposals that we receive we will only be able to notify those whose proposals have been selected. All proposals must go through this form, no exceptions. Do not contact other MediaPost representatives regarding speaker opportunities.
For questions regarding sponsorship of this event please contact Jon Whitfield, VP, Event Sales at email@example.com.
For press inquiries, please contact Ken Fadner at firstname.lastname@example.org.
For general summit inquiries please contact Maya Abulashvili, Coordinator of Events and Conferences at email@example.com.
For questions about or to apply to the VIP Program please contact Kevin Massa, Manager of Brand & Agency Relations at firstname.lastname@example.org.