Consumers are changing the way they view video, and it’s important for brands and advertisers to keep up. The streaming economy is no longer just for millennials and techies. It’s now a mainstream part of the media experience. As audiences move away from traditional cable television, viewers are more and more relying on free video streaming services like Crackle and IMDb as well as subscription video-on-demand (SVOD) from providers like Netflix and Hulu.
Two game-changing streaming services were also recently launched from media titans Disney and Apple with the highly anticipated NBCUniversal’s Peacock and WarnerMedia’s HBO Max set to debut in spring. All of this is happening within a fragmented landscape with no universal measurement system. Not to mention the regulatory challenges media buyers and planners are currently facing.
At the annual spring edition of MediaPost’s TV & Video Insider Summit we’ll navigate these unchartered streams by venturing into…
How brands and advertisers are planning cross-platform campaigns without the benefit of a unified measurement system.
Why brands must look at as many insights as possible from an abundance of consumer touchpoints in order to off-set the current data-challenged landscape.
How the ad-supported market is shaking out versus non-subscription, and are we running out of inventory?
How advertisers are strategically diversifying their media strategy for optimal budget efficiency and consumer experience.
How advertisers are implementing more innovative ways to reach consumers in a fragmented and over saturated marketplace.
At MediaPost’s spring gathering of TV and video gurus we go directly to the people who are planning, buying and navigating today’s constantly changing environment.
The TV & Video Insider Summit is a three-day event that brings together the brightest minds in the business to share leading-edge information and experiences in a think-tank environment, while exploring new technology, strategies and tactics in TV and video. For the Summit we bring in 50 top Marketing and Ad Agency buyers responsible for TV and video marketing strategies and budgets to network, debate and share best practices.
Attendance for the Summits is capped to ensure conversations, learnings and overall experiences are intimate, productive and highly useful. Each day is comprised of high-impact content sessions in the morning coupled with unmatched networking activities in the afternoons. We return each evening with Cocktail receptions, fine Dining experiences, and After-hours fun.
The end result is a highly unique format that's intimate, inclusive and memorable on all fronts - an experience that allows everyone the opportunity to build REAL relationships well beyond that of a simple exchange of a business card.
Insider Summits are complimentary to Brand & Agency Execs who meet our requirements. To qualify, you must:
* Control the TV/Video strategy and budget for a major consumer brand
* Serve as Senior Level Management or above
* Agree to attend all sessions and all 3 days of the Summit
* Summit registration ($2995 value)
* Accommodations at the Resort for three nights
* No Charge Activities
* Meals, drinks and functions over 3 days
If you meet the requirements and would like to join us, simply send your full contact info and one or two sentences about your role to Kevin Massa at email@example.com.
The TV & Video Insider Summit is complimentary to select agency executives who meet our requirements.To see if you qualify please contact Kevin Massa at firstname.lastname@example.org
Complimentary VIP Agency Pass includes:
* Summit registration ($5000 value)
* Accommodations at the conference venue for three nights
* No Charge Activities
* Meals, drinks and functions over three days
Benefits of Attending Include
* Unparalleled learning and networking opportunities
* 3 full mornings of content
* Engaging roundtable discussions
* Unforgettable, exciting, and entertaining networking activities
* Free time to catch up with the office in the afternoon
* Five star dinners with fellow summit attendees
If you believe you qualify, again, please contact Kevin Massa at email@example.com today as these limited passes will go very quickly!
For speaker consideration please complete the speaker proposal form. Due to the high volume of speaker proposals that we receive we will only be able to notify those whose proposals have been selected. All proposals must go through this form, no exceptions. Do not contact other MediaPost representatives regarding speaker opportunities.
For questions regarding sponsorship of this event please contact Jon Whitfield, VP, Event Sales at firstname.lastname@example.org.
For press inquiries, please contact Ken Fadner at email@example.com.
For general summit inquiries please contact Maya Abulashvili, Coordinator of Events and Conferences at firstname.lastname@example.org.
For questions about or to apply to the VIP Program please contact Kevin Massa, Manager of Brand & Agency Relations at email@example.com.