March 9 - 12, 2020
Austin, TX

We Want Our DTC TV

Follow the Live Stream here.

Video is now more directly connected to the interests and needs of viewers, more fully integrated into their daily lives and every touchpoint of their media consumption. OTT, digital and mobile screens, and the entire connected TV (CTV) environment represent more than more screens for marketers. They provide a new opportunity to make more substantial, direct and deeper impact on customers with stories that are both rich and relevant. But brands and their agencies first need to grasp this DTC TV moment and master the tools for sharper targeting, richer content, more precise measurement and media accountability.

At the annual fall edition of MediaPost’s TV and Video Insider Summit we make that direct-to-consumer connection by tuning in to…

OTT channels blossoming with contextual and behavioral targeting opportunities

The broader palette of branded storytelling

How media planners and buyers supercharge linear budgets with data-infused targeting

How advertisers leverage their own first party data to find customers and prospects on every available screen

How planners are knitting together diverse metrics across screens to hold their media accountable

How a new generation of DTC brands and political media buyers are bringing online targeting and performance sensibilities to TV

At MediaPost’s fall gathering of the connected TV and video gurus we go direct – to the people who are planning, buying and telling the next generation of brand stories more directly to the customers they want.

 

About TV & Video Insider Summit

The TV & Video Insider Summit is a three-day event that brings together the brightest minds in the business to share leading-edge information and experiences in a think-tank environment, while exploring new technology, strategies and tactics in TV and video. For the Summit we bring in 50 top Marketing and Ad Agency buyers responsible for TV and video marketing strategies and budgets to network, debate and share best practices.

Attendance for the Summits is capped to ensure conversations, learnings and overall experiences are intimate, productive and highly useful. Each day is comprised of high-impact content sessions in the morning coupled with unmatched networking activities in the afternoons. We return each evening with Cocktail receptions, fine Dining experiences, and After-hours fun.

The end result is a highly unique format that's intimate, inclusive and memorable on all fronts - an experience that allows everyone the opportunity to build REAL relationships well beyond that of a simple exchange of a business card.

Conference Content Programmers

Steve Smith, Editorial Director, Events, MediaPost

VIP Program

Insider Summits are complimentary to Brand & Agency Execs who meet our requirements. To qualify, you must:

* Control the TV/Video strategy and budget for a major consumer brand
* Serve as Senior Level Management or above
* Agree to attend all sessions and all 3 days of the Summit

Complimentary VIP pass includes:

* Summit registration ($2995 value)
* Accommodations at the Resort for three nights
* No Charge Activities
* Meals, drinks and functions over 3 days

If you meet the requirements and would like to join us, simply send your full contact info and one or two sentences about your role to Kevin Massa at massa@mediapost.com.

Previous TV + Video Insider Summit Attendees

Reasons and Benefits of Attending

  • Unparalleled access and knowledge sharing with the leading minds in the Industry
  • Morning Sessions – a marketers-only agenda of peers sharing with peers their best practices, case studies, and newest tactics which can all be applied to your marketing strategies
  • Noon Roundtables – open, off the record, discussions of the morning's topics and how they relate to marketers' own business and experience.
  • Afternoon Activities allow attendees to relax and enjoy the beautiful surroundings while forming relationships that last well beyond the conference

    * Cocktails and evening dinners bring the group together over casual conversations and delicious meals
  • Be part of driving the TV and Video Channel forward as a key component of marketing campaigns, within your company and the industry
  • Unlimited access to stay in touch with the office: WiFi enabled conference room and quiet office area; opportunities in morning to stay up to date at the office; afternoon five hour break in order to stay on top of duties
  • Congenial, relaxed experience. Attendees are working together to move the industry forward
  • Enhance your TV and Video initiatives with new solutions learned and partnerships gained

Register for this event

Please make sure you enter the same email address you have for your MediaPost Membership account in the form to receive the member discount on the event ticket!

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Agenda

The MediaPost programming committee is hard at work on the newest agenda for the Summit!

MediaPost Summits feature mornings that include Keynotes, Case Studies, and Panels that feature the top minds in the industry. The afternoons are a selection of activities that allow for the attendees it network over exciting outings. The evenings bring the group back together for cocktails and unforgettable dinner experiences. The most up to date theme of the conference can be found on the homepage of the event.

Please check back often for real-time updates on session details and speaker line-up. Meanwhile please take a look at the agenda from the previous event.

Speakers

We're working on finding the best speakers for this event. If you think you'd be a good fit, please submit a speaker proposal using the link below.

What people are saying about this event

Venue

The Driskill - Austin, TX
604 Brazos Street
Austin, Texas, 78701
Located in the heart of Central Texas, Austin is the 11th-most populous city in the United States and the fastest growing of the largest 50 US cities. It is the home town of an annual set of film/music/interactive festivals and conferences, known as South by Southwest (SXSW), and the Austin City Limits Music Festival.

Brand Marketer Program

The TV & Video Insider Summit is complimentary to select agency executives who meet our requirements.

To see if you qualify please contact Kevin Massa at massa@mediapost.com


Complimentary VIP Agency Pass includes:
* Summit registration ($5000 value)
* Accommodations at the conference venue for three nights
* No Charge Activities
* Meals, drinks and functions over three days

Benefits of Attending Include
* Unparalleled learning and networking opportunities
* 3 full mornings of content
* Engaging roundtable discussions
* Unforgettable, exciting, and entertaining networking activities
* Free time to catch up with the office in the afternoon
* Five star dinners with fellow summit attendees

If you believe you qualify, again, please contact Kevin Massa at massa@mediapost.com today as these limited passes will go very quickly!

To begin the Brand Marketer Program application process, if you meet the qualifications above, simply fill in your full contact info in the form below.
Questions? contact Kevin Massa at massa@mediapost.com.

VIP Application

Contact Us

Speaker Consideration

For speaker consideration please complete the speaker proposal form. Due to the high volume of speaker proposals that we receive we will only be able to notify those whose proposals have been selected. All proposals must go through this form, no exceptions. Do not contact other MediaPost representatives regarding speaker opportunities.

Sponsorships

For questions regarding sponsorship of this event please contact Jon Whitfield, VP, Event Sales at jon@mediapost.com.

Press

For press inquiries, please contact Ken Fadner at ken@mediapost.com.

General

For general summit inquiries please contact Maya Abulashvili, Coordinator of Events and Conferences at maya@mediapost.com.

VIP Program

For questions about or to apply to the VIP Program please contact Kevin Massa, Manager of Brand & Agency Relations at massa@mediapost.com.

Quality Pledge

MediaPost strives for excellence in its coverage of media, marketing and advertising. Our mission is to critically engage key questions for brand marketers, media buyers, sellers and emerging platforms. We choose speakers exclusively for their ability to bring perspective and insight to our stage. All conferences are programmed by proven, expert, unbiased journalists. MediaPost has never and will never engage in "pay to play" conferencing.