• Toward A Better Agency Review Process
    Too often have I heard a CMO lament that his current agencies "suck," not realizing the real reason is often the client themselves.
  • I Miss Insertion Orders (Just Kidding!)
    Have you ever tried to read the fine print on an emailed, printed, signed, faxed, counter-signed, refaxed document?
  • The Hidden Agenda Behind Zuckerberg's 'Meaningful Interactions'
    The result of Facebook's algorithm changes: an ideological landscape with a huge chasm where the middle ground used to be.
  • Tech Vs. Trump: The State Of Play
    Apple CEO allowed Trump to take credit for opening an Apple plant that's been open for six years. WTF?
  • Of Course The Credit Card Is Sexist -- But It Doesn't Have To Be
    Algorithms themselves aren't biased; they embody the biases of the system from whence they come.
  • Keep Header Bidding -- A Faustian Bargain -- Away From TV, OTT
    For the most part, digital-born approaches can only make the TV ad world better, with one exception: header bidding.
  • Where's The Creativity In Digital Ads?
    Now, creativity lies in integrating paid and non-paid or earned media.
  • Running On Empty: Getting Crushed By The Crush-It Culture
    The creeping capitalist culture of overworking has firmly embedded itself in the tech industry, where the number of hours you work becomes a proxy of your own worth.
  • Trading News For Noise
    Even as the volume has increased, the depth and variety of information we receive every day has narrowed.
  • The Fallacy Of The Streaming Wars
    There are simply too many services spending too much money on content that no human can keep up with anymore.
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