For the most part, digital-born approaches can only make the TV ad world better, with one exception: header bidding.
Now, creativity lies in integrating paid and non-paid or earned media.
The creeping capitalist culture of overworking has firmly embedded itself in the tech industry, where the number of hours you work becomes a proxy of your own worth.
Even as the volume has increased, the depth and variety of information we receive every day has narrowed.
There are simply too many services spending too much money on content that no human can keep up with anymore.
Linear TV advertisers are holding back budgets from CTV, and measurement is a big part of the issue.
Disney has clearly taken cues from the best-of-breed services in terms of layout and management.
For example, Venice has become tourified. It's a false front of a city, one built for those who are going to be there for 48 to 72 hours.
U.S. eighth graders can gather basic information and even make simple edits. But beyond that, they fall short.
Since messages are microtargeted to only those who want to hear them, lies and truth rarely ever come in contact on our social media platforms.