Email marketers need a strategy when deploying tools such as AI-otherwise, they're wasting their money, says pundit Ryan Phelan.
Email marketers are limited in their use of personalization and many don't own their web forms, Holistic Email finds in a study.
New Clutch study finds that most brands are reaching their goals in digital channels.
Emojis have been around since 1995. Later this year, Apple will offer emojis showing people with gray hair, red hair, no hair; images of kangaroos, peacocks, parrots and lobsters; mangoes, lettuce, cupcakes, moon cakes and other foodstuffs.
Robert Mueller indictment details how Anatoliy Sergeyevich Kovalev hacked websites and sent malware via email.
GDPR is live. But not all companies are complying in the same way. Adobe's Matt Rawding explains why.
American firms have higher budgets, but are not yet as compliant, TrustArc found in a study.
Email is the easiest channel to analyze, and paid search is second, Ascend2 finds in a study.
A new study shows 54% of participant firms are plagued by phishing emails on a regular basis. And 85% say their employees need better inbox tools to avoid opening malicious messages.
The search giant is being pilloried for letting third parties access emails. But is that fair?