Many agents are making greater use of personalization because they now have time to do it, a study by ActivePipe finds.
Email on Acid, Movable Ink and Mailchimp are stepping up to help clients in need with complementary services.
Food is by far the number one shopping category, with non-essential items trailing in the distance, BounceX reports.
Salespeople drive B2B sales, but only to the extent that they offer clear information and have strong digital support, judging by Turning B2B Salespeople Into Strategic Advisors, a study by digital marketing firm Avionos.
A firm is offering $4.95 test kits by email, according to the first legal action filed by the U.S. Department of Justice.
Email opens were up and click rates were down following Trump's COVID-19 travel ban, MessageGears reports.
Don't mention the virus or the pandemic in subject lines -- instead, simply acknowledge the situation, Worldata's Jay Schwedelson says.
Consumers are reading transportation/airline emails. But health and wellness emails are pulling lower read rates, SparkPost reports.
Company moves events online and offers free access to some technologies, CEO Benioff says in email.
Many consumers have a junk email box, and few read all of the email newsletters they get, Buzzstream Research reports.