The CCPA may be the first of a patchwork of state privacy laws that will be difficult to obey.
At issue is a $11.2 million judgment won by Infogroup against the marketing and email firm.
BestDesigns lists what it says are the best campaigns -- and the most outstanding email creative shops.
Americans believe they should be paid for their data. And email content ranks among the most valuable pieces of data, Ghostery reports.
Almost half of all brands fail to provide an email address for customer support, Netomi finds.
Emails using phrases like Black Lives Matter tend to not make Gmail's primary tab, The Markup alleges.
Data quality is seen as the most important factor, and email content is second, Validity and the DMA report.
Over half of the brands surveyed have significantly increased their email budgets. And 30% expect to change their email technology within the next two years.
Continental Europe pulled the highest open and click rates, with North America further down the list, Acoustic reports.
Brands should copyright their email lists. Surely, it takes creativity and "sweat of the brow" to build one.