Organic search produces the highest conversion rates, Episerver reports. Most consumers will do some or all of their shopping online.

Some say it takes new tech to succeed, while others prefer a back-to-basics approach, speakers said during the Validity Online Summit.

Will things ever get back to normal? It's not likely as consumers move from in-store to digital, Precisely reports. Here's what they're investing in.

B2B decision makers prefer the new digital sales model: they like self-serve and remote purchases, McKinsey reports.

Companies that can deliver proactive communication about delivery and returns are more likely to draw repeat business, Narvar reports.

ACI projects a 27% Increase in ecommerce buying. But the value of fraudulent transactions has also been going up.

Personalized emails produce a lower data acceptance lift on mobile than mood and life events, but still rank highly, per a study.

Email deliverability will be hurt, but there are ways to ensure messages hit the inbox and not the spam folder, Essence of Email reports.

Almost all retailers report survey declines. But most researchers expect to return to normal within months, Dooblo reports.

Fund-raising emails sent by Biden and Trump largely reflect their personalities, 97th Floor reports.