March 19 - 22, 2025
Scottsdale, AZ

The Fight For Customer Attention

No other industry changes faster than retail. And no other industry is as vulnerable to disruption.  

Experiential activations are driving Gen Z and future retail shoppers back in store, forcing retailers to bridge the gap between in-store and online. Consumers want their products in-stock, sourced sustainably, shipped for free, and at a price they can afford. Not to mention their habits change faster than we can innovate. Social shopping and live commerce are opening new purchase paths. And now, pop culture dictates not only purchasing decisions but marketing campaigns.

Join us at this winter’s Retail Insider Summit as we unpack omnichannel, emerging media trends, loyalty programs, culture marketing and more to capture our customer’s attention.

Join the conversation #MediaPostInsiderSummits


Conference Content Programmers:


Erin Everhart, Senior Director, Event Programming, MediaPost



VIP Program

Insider Summits are complimentary to Brand & Agency Execs who meet our requirements. To qualify, you must:

* Actively involved in marketing strategy and budget allocation for a major Retailer
* Serve as Senior Level Management or above
* Agree to attend all sessions of the Summit

If you meet the requirements and would like to join us, simply send your full contact info and one or two sentences about your role to Kevin Massa at massa@mediapost.com.

Previous Events

Previous Brand Insider Summit Retail Attendees

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Agenda

Wednesday, 02/19

6:30 PM Mountain
9:30 PM ET
Welcome Cocktails

Thursday, 02/20

9:15 AM Mountain
12:15 PM ET
Sponsor Breakfast Presentation
9:35 AM Mountain
12:35 PM ET
Opening Remarks
MC
Erin Everhart, Senior Director of Event Programming, MediaPost 
9:45 AM Mountain
12:45 PM ET
Keynote: Catching the Culture Marketing Wave
10:15 AM Mountain
1:15 PM ET
Panel: Future Proofing Your Brand for Gen Z and Beyond
Retail is at a key transition point. Gen Z is rapidly gaining purchasing power. The creator economy is shaping shopping behavior. The in-store experience is making a comeback. But consumer habits change faster than we can innovate. What things do we work on now that will still be relevant tomorrow? What marketing tactics are here to stay vs what’s a fleeting trend? How do we tweak media plans to stay relevant without recreating the wheel every quarter?
10:45 AM Mountain
1:45 PM ET
Sponsor Presentation & Coffee Break
11:15 AM Mountain
2:15 PM ET
Presentation: Experiential Retail to Attract New Shoppers and Retain Existing Ones
11:35 AM Mountain
2:35 PM ET
Panel: Beyond Bricks & Clicks | Navigating the Omnichannel Landscape
It seems like every day there’s a new way for customers to shop our brand. With the line between in-store and e-commerce blurring, the key to connecting with your customers is consistency and convenience. What ways are we bridging the gap between physical stores and digital experiences? How can we structure our teams internally to break down channel silos and enable knowledge sharing? How do we merge product discovery and purchasing into one seamless experience? How do we keep up with all the content we need to fuel our media campaigns?
12:00 PM Mountain
3:00 PM ET
Roundtable: Is Influencer Marketing Still Worth It?
12:00 PM Mountain
3:00 PM ET
Roundtable: Unlocking the Value of Commerce Video
12:00 PM Mountain
3:00 PM ET
Roundtable: Innovating at the Speed of Culture
12:00 PM Mountain
3:00 PM ET
Roundtable: Engaging With Your Multicultural Audiences
12:45 PM Mountain
3:45 PM ET
Sponsor Lunch Presentation
1:00 PM Mountain
4:00 PM ET
Afternoon Activities
6:30 PM Mountain
9:30 PM ET
Cocktail Party
7:30 PM Mountain
10:30 PM ET
Dinner

Friday, 02/21

9:15 AM Mountain
12:15 PM ET
Sponsor Breakfast Presentation
9:35 AM Mountain
12:35 PM ET
Welcome Back
MC
Erin Everhart, Senior Director of Event Programming, MediaPost 
9:45 AM Mountain
12:45 PM ET
Keynote: A Modern Twist on Menswear: Men's Wearhouse's Strategic Use of Comedy To Reposition The Brand
Humor is one of the most effective messaging strategies, but it’s also one of the hardest to pull off. Done correctly, it spurs virality and social media success. Done incorrectly, you could find yourself canceled. Revitalizing the iconic “Love the Way You Look” slogan, Men’s Wearhouse used humor to shift consumer perception, repositioning them within the menswear industry to inspire mass reconsideration among a new and younger audience. Matt Repicky, Chief Brands Officer, shares how they activated the campaign across the funnel and maintained brand consistency across both digital and in-store touchpoints.
Keynote
Matt Repicky, Chief Brands Officer, Tailored Brands 
10:15 AM Mountain
1:15 PM ET
Panel: Where Do Loyalty & Personalization Go From Here?
Loyalty and personalization are top of mind for every retailer, and rightfully so: we’ve seen first-hand how these strategies drive cross-sell, attach, and visit frequency. But in an era when you can personalize everything and loyalty programs are a dime a dozen, how do you stand out? How do we build a loyalty program that drives value for our customers without over discounting? What personalization strategies should we prioritize to drive the greatest ROI?
10:45 AM Mountain
1:45 PM ET
Sponsor Presentation & Coffee Break
11:15 AM Mountain
2:15 PM ET
Presentation: Crawl, Walk, Run: How To Evolve Your Loyalty Program
11:35 AM Mountain
2:35 PM ET
Panel: Next Gen UX: Small Tweaks To Boost Your Conversion Rates
Ecommerce accounts for a staggering 20% of total retail sales and it’s showing no signs of slowing. When it comes to new features and functionality, we all have the big rocks we’re pushing to prioritize. So, while we wait for resources to free up, what are the quick wins to tackle that will make an impact on conversion rates? When do we test changes and when do we just go do? How do we approach small incremental changes to the customer experience without having to go through a major overhaul? And how can we extend these same principles into our other owned marketing channels like email, in-app messaging, and SMS?
12:00 PM Mountain
3:00 PM ET
Roundtable: Technology, Data and Marketing Solutions We Can’t Live Without
12:00 PM Mountain
3:00 PM ET
Roundtable: Engagement Strategies For Your Lapsed Guests
12:00 PM Mountain
3:00 PM ET
Roundtable: Balancing Personalized Experiences with Privacy Concerns
12:00 PM Mountain
3:00 PM ET
Roundtable: Actional AI Use Cases To Increase Your Efficiency
12:45 PM Mountain
3:45 PM ET
Sponsor Lunch Presentation
1:00 PM Mountain
4:00 PM ET
Afternoon Activities
6:30 PM Mountain
9:30 PM ET
Cocktail Party
7:30 PM Mountain
10:30 PM ET
Dinner

Saturday, 02/22

9:00 AM Mountain
12:00 PM ET
Keynote: Striking The Balance Between Brand & Performance
9:30 AM Mountain
12:30 PM ET
Panel: Turning Browsers Into Buyers
It’s a crowded retail space right now. Everyone is clawing for their share of wallet. Customers have more choices than ever on where to shop, and the media landscape is saturated with ads, content, and celebrity endorsements. How do we adapt our media strategy to reach people at the right time and right place? How can growth brands compete when their budgets are a fraction of the big guys? Hear from our panel of media and marketing experts as they share tried and true techniques to cut through the clutter to drive frequency, spend, and loyalty.
10:00 AM Mountain
1:00 PM ET
Presentation: Back To Basics | Tapping Into Content and Contextual Targeting
10:30 AM Mountain
1:30 PM ET
Summit Concludes

Speakers

Erin Everhart

MediaPost
Senior Director of Event Programming

Matt Repicky

Tailored Brands
Chief Brands Officer

Speaker Proposal Form

Venue

The Scottsdale Resort @ McCormick Ranch
7700 E McCormick Pkwy
Scottsdale, Arizona, 85258

Booking your Room at Everline Resort & Spa

To secure a room for MediaPost's Brand Insider Summit Retail, you MUST be a registered attendee of the 3-day conference. If you ARE NOT registered in our event system you will NOT be able to retain any reserved room under our discount booking link below. Any reservations made WITHOUT event registration will be revoked. If you haven't done so yet, you may register for the event here.

To book your discounted room at Everline Resort & Spa, go to:
https://www.hyatt.com/en-US/group-booking/RNODH/G-W67M

This discounted room block will EXPIRE on FRIDAY, 7/19/24!!
The Scottsdale Resort @ McCormick Ranch

Contact Us

Speaker Consideration

For speaker consideration please complete the speaker proposal form. Due to the high volume of speaker proposals that we receive we will only be able to notify those whose proposals have been selected. All proposals must go through this form, no exceptions. Do not contact other MediaPost representatives regarding speaker opportunities.

Sponsorships

For questions regarding sponsorship of this event please contact Seth Oilman, SVP, Chief Revenue Officer at seth@mediapost.com.

Press

For press inquiries, please contact Ken Fadner at ken@mediapost.com.

General

For general summit inquiries please contact Seth Oilman, SVP, Chief Revenue Officer at seth@mediapost.com.

VIP Program

For questions about or to apply to the VIP Program please contact Kevin Massa, Manager of Brand & Agency Relations at massa@mediapost.com.

Quality Pledge

MediaPost strives for excellence in its coverage of media, marketing and advertising. Our mission is to critically engage key questions for brand marketers, media buyers, sellers and emerging platforms. We choose speakers exclusively for their ability to bring perspective and insight to our stage. All conferences are programmed by proven, expert, unbiased journalists. MediaPost has never and will never engage in "pay to play" conferencing.