Ad agency Mother New York has launched "Take A Knick Day," a tongue-in-cheek initiative giving New Yorkers a "medically approved" excuse to skip work.

The integration was powered by AI technology developed and distributed in partnership with Framestore, The Martin Agency and Omnicom Media.

"Critical Mass, Omnicom's premier digital experience and AI innovation agency, now leads the activation practice, retaining and maintaining the RAPP, MRM, and Targetbase brands as distinct operating brands under its leadership."

If you're in the same boat you can always head to Lighthouse Creative's CANN'T Block Party In Brooklyn, NY on June 17. They'll have prizes, including a Grand Prix.

Despite previous efforts to get teams of the same page brief wise, today most marketers believe their briefs are right on point while most agencies disagree.

The media consultant is running a five-day workshop next week on best practices for running a competitive agency pitch.

Shareholders approved the nominations of Microsoft's Jaime Teevan and Benjamin Badinter, a longtime Publicis executive and grandson of the founder.

Dubbed, Prompt, the inaugural conference takes place June 9 at London's Design Museum and is timed to London Tech Week.

A pro bono campaign from Cactus morphed into a men's mental health website. A book with similar insights will be published on June 15.

Canal+ Head Maxime Saada fueled the contretemps over the weekend saying the company would no longer work with 600 in the industry who signed the "Switch Off Bollore" open letter.