by Richard Whitman on Nov 30, 11:27 AM
A company report found that among young people, queer media has become mainstream.
by Richard Whitman on Nov 29, 10:23 AM
Dentsu said the investment is designed to strengthen its own capabilities in gaming while supporting the growth of the game studio.
by Richard Whitman on Nov 28, 9:57 AM
Called Possible, it's being created by DMEXCO founder Christian Muche with MMA Global as a partner and investor. More than 200 speakers, forums and master classes are being lined up for the event.
by Richard Whitman on Nov 25, 10:34 AM
Since opening its New York hub in 2018, the seven-year-old influencer marketing agency has grown by over 350% making the U.S. its fastest growing market.
by Richard Whitman on Nov 23, 9:44 AM
The agency hosted a farewell bash last week at the city's iconic Avalon Ballroom, which it has called home since 2013.
by Richard Whitman on Nov 22, 11:08 AM
The new site distills the career of Jeremy Bullmore, which has spanned the launch of commercial television and the arrival of the internet age.
by Richard Whitman on Nov 21, 1:29 PM
According to the agency Jursa will work with clients such as MassMutual, GE, and the New York Mets to develop and execute performance media and data strategies to connect the user journey and ensure brand impressions are made and accounted for regardless of consumer entry point.
by Richard Whitman on Nov 18, 4:18 PM
The holding company was appointed overall marketing partner in 2017, a deal that was renewed in 2020. But now, one WBA unit, Walgreens, is conducting its own media review in the U.S.
by Richard Whitman on Nov 17, 5:35 PM
The documentary-style series from agency Blue Chip shows how Sliders are made for restaurants and retail and celebrates the WC employees who make them.
by Richard Whitman on Nov 16, 4:20 PM
The report found that consumers from minority ethnic groups tend to have a more negative in-store experience, including a lack of relevant product ranges and experiencing worse customer service.