by Richard Whitman on Aug 31, 6:22 PM
A while back you may have heard about the South African ad couple who quit their agency jobs and decided to travel the world.
by Richard Whitman on Aug 30, 5:54 PM
Following its new decentralized managerial model, Crispin Porter + Bogusky has hired a second managing director for its Boulder office. Devin Reiter, who previously worked with the agency on the Microsoft account before leaving for a year-long stint at McCann Erickson New York, has returned and will work alongside the office's other managing director, Danielle Whalen. Of the doubling up of managing directors, CP+B Global CEO Lori Senecal
said: "We have small, tight teams of hands-on doers who are in charge of creating the very best work. So when an office becomes too large for one MD …
by Richard Whitman on Aug 30, 5:52 PM
Well it looks like "top national advertising agency" Eye To Ad Media is at it again.
by Richard Whitman on Aug 27, 5:30 PM
New York-based first-year MRY creative Sam Bartos has unveiled
Ad Agency Bingo, a bingo game which incorporates many of the activities, behaviors and plain old oddities he's witnessed during his first year at MRY. Bingo squares include such activities as someone blatantly drinking before 2PM, somebody Tindering during a meeting, someone using the word "disruptive," somebody's dog pees in the office, someone says "advertorial," someone takes a selfie, someone you've slept with is in the same meeting as you and more. In Sam's own words, here's how you sore the game: …
by Richard Whitman on Aug 27, 5:27 PM
Oh sure, it's not really news that agencies take on pro bono accounts from time to time but this item involves cats and dogs and other pets. And on the internet, cats and dogs always win. Saatchi & Saatchi LA has donated creative services to the Amanda Foundation, an LA-based local pet rescue organization founded by Hollywood actress Teri Austin. The agency, along with area production companies which donated upwards of one half million in production costs, has given the Amanda Foundation a new...ahem...leash on life. The agency completely rebranded the foundation, highlighting their …
by Richard Whitman on Aug 27, 5:26 PM
Deez Nuts, the 15-year-old Iowa farm boy, Brady Olson, who thought it'd be hilarious to enter the 2016 presidential race, has, hilariously, become a noted contender.
by Richard Whitman on Aug 26, 5:11 PM
Oh, those damn new business prospects. Always asking for spec work for pitches. Will they ever learn? It's like asking a doctor to operate on your toe so he can prove he'll be successful operating on your heart without even knowing the details of your health condition. The HubSpot blog, Agency Post,
asked 12 ad agency execs to spout off about spec work and what they think about the clients who request it. Here's one of the better responses from Fuseideas' Dennis Franczak who said: "In written RFP responses, spec work is a …
by Richard Whitman on Aug 26, 5:08 PM
It's a thing. No doubt you've seen many of them over the years. I'm talking about automatic ad creation widgets that promise to automagically create ads simply by entering a few bits of information. Well, here's another one. This one's called, simply,
Ad Creator. And, shockingly, that's exactly what it does. One starts by entering the "tonality" of the brand in question. Then one just enters the brand name, the URL and a logo and shazam, you have an ad. Oddly, it appears that it just creates print ads which for an online …
by Richard Whitman on Aug 26, 5:05 PM
According to a recent second-quarter agency survey conducted by STRATA, social media advertising is garnering a larger share of advertising budgets.
by Richard Whitman on Aug 25, 6:25 PM
Let's see. In the ever-growing list of overly self-important job titles, we've got Chief Development Officer (ie, sales director) and numerous others.