by Richard Whitman on Nov 27, 2:55 PM
Because people with Down syndrome have different facial skeletal and muscular systems, voice technology doesn't always understand their speech patterns.
by Richard Whitman on Nov 26, 4:42 PM
By 2023, WPP plans to have 85,000 people in 40 campus locations worldwide.
by Richard Whitman on Nov 26, 6:57 AM
The U.S. campaign, from WT New York for the United Nations, is designed to shed light on what the agency says is the burden women carry to feel safe on a daily basis.
by Richard Whitman on Nov 24, 7:25 PM
Her actual title is a bit longer: Sheila Colclasure has been appointed Chief Digital Responsibility and Public Policy Officer at Kinesso, the recently formed Acxiom-powered unit.
by Richard Whitman on Nov 22, 7:41 AM
Jeff Adkins is being elevated to president and CEO, succeeding Tonise Paul, who is assuming the role of chairman.
by Richard Whitman on Nov 21, 8:18 AM
Marketer respondents with a holding-company model rate themselves as having greater performance gaps versus others across nearly a dozen benchmarks, including global campaign implementation and delivery, testing and segmenting and targeting.
by Richard Whitman on Nov 19, 6:38 PM
The Interpublic agency will be responsible for brand and digital strategy, and creative development for select global "power" brands including diaper rash preventative ointment Bepanthen, vitamin supplement Berocca, anti-fungal cream Canesten and others.
by Richard Whitman on Nov 18, 6:26 PM
The 4As and The 614 Group are out with a new report that finds the future of programmatic is hindered by a lack of automation.
by Richard Whitman on Nov 17, 8:41 PM
He denies it, but there were multiple reports in the European press late last week suggesting Sorrell scuffled with Brand Union chief Jim Prior at a recent conference in Lisbon.
by Richard Whitman on Nov 14, 4:56 PM
The ANA has unveiled a new campaign to help persuade college kids there's a future for them in the world of advertising and marketing.