• Indaba Blasts Penn For Refusing To Negotiate Better MDC-Stagwell Deal Terms
    In an open letter the investor called Mark Penn's "dismissive and obstinate posture" the reason it went public in May with its decision to vote against the merger, now scheduled to be voted on July 19.
  • Omelet's New 'Cheat Code' To Support Brand Efforts In The Gaming Segment
    The unit is positioned as a "one-stop" that offers services from strategy, creative and production through launch and measurement.
  • Rossi Tapped For New Publicis Groupe Media Role
    Most media accounts serviced outside of Publicis Media within the broader Groupe will now report to Lou Rossi. Those accounts are at the Groupe's digital and creative agencies and select Power Of One accounts.
  • How Ad Imagery Changed During The Pandemic
    Images of smiles and mouths were at an all-time high when the U.S. declared a public-health emergency in February 2020. As of this summer, such images still haven't returned to pre-pandemic levels, according to research from Pattern89, which uses AI to analyze a global database.
  • Horizon Media's New HIT Squad
    The Human Intelligence Team, led by Steve Grant, will use insights about why people make the decisions they do to create new models and tools to help clients grow their businesses.
  • MDC Touts Merger Benefits At Annual Meeting, Reschedules Vote On Stagwell Combination for July
    The company laid out a plan to reach $3 billion in annual revenue (up from $1.2 billion last year) by 2025, pushed by data-driven media and content practices and other services.
  • New Media/Marketing Auditing Firm Hangs Out Its Shingle
    It is led by former FirmDecisions founder-Global CEO, Stephen Broderick, along with several former members of the FirmDecisions senior management team.
  • Is The Marketing Industry Facing A Midlife Crisis?
    PHD's Mark Holden and marketing consultant Mark Ritson discussed the possibility at a Cannes Lions virtual session this morning.
  • Cannes Lions' Sustainable Trophies Movement
    The group has announced a partnership to create a batch of trophies from recycled marine plastic waste. Wouldn't it be great if all trophies everywhere were made that way?
  • Cannes Lions Entries Slide 6% Versus 2019
    The decline is likely due to agencies and holding companies focusing more on later work within the two-year time frame of this year's eligibility window to save on entry fees.
« Previous Entries