TVBlog
Almost no other work produced for television has been more long-lasting than the English-made "Up" series. Read the whole story
NBA Finals viewing grew 32% to average a Nielsen-measured 9.9 million vs. 2020 for the live-program-plus-same-day metric, but was down 35% from 2019. Read the whole story
Boosting its claim of Nielsen undercounting beginning in 2020, the VAB points to data from iSpot.tv showing a number of different viewership metrics grew … Read the whole story
While some movies will bow in theaters for 45 days prior to going to HBO Max, others will continue to bow simultaneously in the … Read the whole story
CTV fully on-screen metrics, video filtering and additional new solutions are newly accredited. Read the whole story
The company says TV program data will have "scale and accuracy across demographic and geographic segments." Read the whole story
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Toyota, the large, Japanese-based automotive company, will not run TV advertising in Japan during the games. Read the whole story
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CTV ad impressions and spending were up 320% and 390%, respectively, in this year's first half, reports TVSquared. Read the whole story
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President Joe Biden recently accused Facebook of "killing people" by allowing false information about the COVID-19 vaccines to spread on the platform. Read the whole story
- COMMENTARY
I believe that if you abstract the total TV ad market in 2030, it will be $100 billion of CTV and $30+ billion of … Read the whole story
- COMMENTARY
The ad-focused super PAC is out with a new ad that condemns Fox News for spreading "anti-vax hysteria" and urges people to call their … Read the whole story
