Some high-producing creators have moved to Netflix on a non-exclusive basis. YouTube execs warned they could receive less promotion or lose their brand deals, according to reports.

Proponents of the move say it would give the biggest TV station groups massive control - perhaps to compete with local digital media and social media and gain more control of local ad markets.

Companies like Netflix and Walt Disney still spend around $20 billion on TV and film production per year, with others spending at least $15 billion.

The overall television ad marketplace is stagnant. But isn't streaming/CTV still a rapidly growing business?

Skydance has confirmed that CBS News Editor in Chief Bari Weiss and CNN Worldwide Chairman/Editor in Chief Mark Thompson will remain, running separate operating news platforms.

Disney executives are frank about the tough market conditions, which took down CBS' 'Late Show with Stephen Colbert' earlier this year, according to senior network execs.

Recent Netflix moves aren't working so well - especially live programming, which is around 5% of its annual content spend.

The focus is Name, Image, and Likeness (NIL) deals - ones approved by a 2021 NCAA policy. Good news for sports-related TV businesses - brands and networks.

Could AI create some brand messaging and find a way to air it on the networks - without permission?

Late last year Owl & Co. projected the global microdrama app market outside of China would hit $3 billion, largely driven by video apps ReelShort and DramaBox.