• New DTC Platforms Working Out Key Content Issues
    Selling TV shows to other competitive networks, stations and platforms is about to get complicated. This results from selling and licensing TV content. Will consumers care?
  • Are Linear TV Price Comparisons Too Old School?
    Cable might be a price bargain, but broadcast boasts bigger reach.
  • Roku Squares Off Against OTT Rivals
    For 2019, Roku projects annual revenues to hit $1.04 billion -- revenue that continues to rise anywhere from 30% to 40%.
  • Actual Wage Growth Is 1.9%, But You Won't Hear That On TV News
    After adjusting for inflation, today's average hourly wage has just about the same purchasing power it did in 1978. So much for boom times.
  • The New OTT World: Consumers Sign Up For 10+ Services
    Marc DeBevoise, president-COO at CBS Interactive, said the average media consumer ownership of streaming services will expand a lot -- maybe as high as "two dozen."
  • Can Trump Fire Fox News Channel By Tweet?
    After Fox aired Pete Buttigieg at a Town Hall, the crowd gave him a standing ovation. Trump stayed seated -- and fumed.
  • Is The Upfront's Future Mostly Digital?
    In a few years, the digital video marketplace could be on par with where the total TV advertising market is now: $70 billion.
  • As Premium Content Changes, Lines May Blur Between Broadcast, Cable, Streaming
    When marketing to modern media consumers now, the only real concern seems to be price.
  • Gearing Up For Election TV
    Although the fireworks are yet to start, name-calling probable rivals has begun for the Tweeter in Chief.
  • Don't Think Brand Media Safety. Think Brand Media Surprise
    With Fox News Channel, media analysts say they know what they are getting. Until they don't.
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