• The Man Leading Searchmetrics Into 2020
    Matt Colebourne, Searchmetrics' newly appointed global chief executive officer and formerly European vice president of international for DoubleClick, shares insights on data and marketing.
  • Reviews Platform GatherUp Acquired By ASG
    Software-as-a-service holding company ASG acquired reviews platform GatherUp, founded by local search gurus Mike Blumenthal and Aaron Weiche. The acquisition was announced Thursday.
  • Yext, Nextdoor Help Improve Local Business Experience
    The global integration allows businesses using Yext to publish relevant facts to their Nextdoor Business Pages. The facts include locations, contact information, hours of operation and more.
  • Searchmetrics Appoints Matt Colebourne To Global CEO
    Searchmetrics on Wednesday announced the appointment of Matt Colebourne to global CEO, replacing former CEO Volker Smid, who will lead the transition. The company has offices in the U.S., U.K., Germany and Croatia.
  • Why Google Will Label Fast- And Slow-Loading Websites In Chrome
    Google said in the future it may identify sites that load fast or slow for users by "badging," a term used in a Chromium blog that refers to onscreen cues and clues.
  • Amazon Attracts Ad Dollars For Search And Brand Awareness Campaigns
    Advertisers increased investments in Sponsored Brands in the U.S. by 19% year-over-year in Q3, driven by 16% click growth, a benchmark report by Tinuiti finds.
  • Voice Devices Will Change How Brands Interact With Future Consumers
    Too many brands think of voice as a one-off road map. It should become a long-term one that includes content on their web sites.
  • Google Open-Sources Its Cardboard Augmented Reality Project
    Google is allowing developers to create experiences for Android and iOS devices to entice them to build apps for its Cardboard augmented reality project, but will they provide Search experiences?
  • Amazon Driving Wedge Between Performance, Price Competition
    Amazon has the lowest prices of any online or brick-and-mortar retailer in one of the hottest product categories -- electronics.
  • GasBuddy Sponsored Search Ad Bumps Retailer's Closest Location To Top Of List
    On Tuesday GasBuddy began giving fuel and convenience stations a new way for consumers to discover their brands based on location. The new feature has been beta tested with BP, Arco, ExxonMobil, Shell, Racetrac, GetGo, 76, Phillips66, Citgo, Esso, Valero, and Cumberland Farms.
« Previous Entries