Marketing QSR Weekly
Wednesday, October 30, 2024
  • McDonald's Sales Slide Amid E.Coli Scare

    Marketing and value helped lead to a moderate improvement in sales and traffic at McDonald's domestic restaurants last quarter, the company said on Tuesday. Read the whole story

  • Smoothie King Tailors New Menu To Ozempic Users

    The company worked with a dietician to develop "blends with a thoughtful balance of nutrient-dense, high-protein, fiber-rich foods to support satiety and muscle mass." Read the whole story

  • Zaxbys Touts Repackaging In First Ads From Goodby Silverstein

    In "Not Playing," close-ups of the redesigned Packz accompany a football game on a TV, with VO describing what customers receive in the box. Read the whole story

  • Taco Bell Taps Into Nostalgia Trend With Decades Retro Menu

    Chain is bringing back customer favorites from the 1960s through the 2000s, including the Tostada, one of six original menu items from 1962. Read the whole story

  • New Dunkin' Homesick Candles Spread Fall Scents At Home

    The Pumpkin Spice Signature Latte Candle smells like, well, a PSL, with "cinnamon bark, clove, warm espresso beans, pumpkin and caramel." Read the whole story

  • Chipotle Intros AI Hiring Platform

    The new system arrives as Chipotle strives to double its footprint in the coming years. Read the whole story