The campaign, which aims to show us new ways to recycle old pasta boxes, sounds like something dreamed up by Martha Stewart on too much weed. Read the whole story
It's said to be the first retail media platform to combine AI and identity in its ad server. It is also being rebranded as … Read the whole story
The backlash that Tarte received is a prime example of how we're entering a new era of influencer marketing, one in which the value … Read the whole story
The 30-year industry veteran says she will apply her well-honed communications skills to political and societal causes. Read the whole story
The Shipyard has been selected for three new accounts: national home healthcare provider Arosa, adhesives maker J-B Weld and eyewear brand Flexon. Read the whole story
The highlight of the campaign is the basketball-inspired "March Madness" spot, showing a team working together in Canva Docs. Read the whole story
The crossover brand effort is a natural sequel - and connection. Both businesses target families and share key retailers. Read the whole story
Billboards connect addicts to recordings "to get advice on how to quit [a specific] pill from someone who did." Read the whole story
Hyundai Motor America is launching efforts aimed at African American and Asian American customers featuring the dramatically restyled 2024 Santa Fe SUV. Read the whole story
Microsoft is reportedly once again using pop-up ads in Google's browser to prompt users to switch their default search engine to Bing. Read the whole story
"The unique feeling proposition is 'Free Palestine,'" says The Heart Monitors' Jon Bond. "That's the Big Idea. It's about freedom for the oppressed. And … Read the whole story
Tierney will become its Philadelphia office effective May 1. In addition to its Minneapolis HQ operation, Carmichael Lynch also has an office in New … Read the whole story
Conversely, 48% of Gen Z and Millennials feel pressure to stream current TV shows to stay abreast of pop culture. Read the whole story
A majority of U.S. registered voters support the legislative ban, including 37% who "strongly" support it. Read the whole story
BT's expertise is positioned as a trusted partner underpinning the digital economy. Read the whole story
The 10-spot campaign welcomes viewers "to the bright side." A new brand platform aids visibility. Brightspeed's fiber internet sales have grown each month for … Read the whole story
The new agency's first campaign will break in early March for a national clothing brand. Read the whole story
Stopover passengers can book a stay in Iceland at no additional cost. And due to its lure, many do. Read the whole story