Drive Time
The automotive category represents one of the largest contributors to global digital advertising spend, per Eyeota. Read the whole story
The automaker is conducting a national search for a life-size custom car worthy of being immortalized as a Hot Wheels toy car. Read the whole story
COMMENTARYA year from now, a quarter of consumers would prefer a self-driving car, but in 10 years, acceptance soars to 64% of consumers. Read the whole story
- COMMENTARY
There's no way I can cover all of Uber's misdeeds in this column -- but I'll try to provide some highlights. Read the whole story
- COMMENTARY
But the automaker faces pushback from the United Auto Workers, who say "General Motors should assign a product to the Lordstown facility and continue ... Read the whole story
When the Tiger Paw tires were introduced in the 1960s, a cartoon tiger starred in Uniroyal ads. Read the whole story
The campaign is "disruptive in all the right ways," Progressive CMO Jeff Charney tells "Marketing Daily." Read the whole story
