by Sarah Mahoney on May 30, 3:00 PM
Companies like Target, Bud Light and Kohl's are under attack from conservative groups. An LGBTQ marketing vet explains why getting Pride right is so hard this year.
by Sarah Mahoney on May 29, 8:23 PM
The company is introducing the new product with an ultramarathon and ambitious medical research, looking for new ways to outpace male-designed competitors.
by Sarah Mahoney on May 25, 9:56 PM
Results at these three stores reveal plenty about how people are scrimping -- and splurging.
by Sarah Mahoney on May 24, 2:38 PM
In the latest example of just how powerful violent anti-LGBTQ rhetoric has become, Target is pulling some Pride merchandise from its shelves.
by Sarah Mahoney on May 23, 5:12 PM
With lines like "Drag is Divine," one campaign defends besieged drag artists. And Calvin is asking the LGBTQ community to "Let It Out."
by Steve Ellwanger on May 22, 4:07 PM
"What we're proposing here is a more permissive category where it is acknowledged that there's a risk we can't eliminate, but... people can make an informed choice," per FDA.
by Sarah Mahoney on May 19, 4:53 PM
It may be popular in other countries, but American consumers are still shy about clicking "buy" on social media.
by Sarah Mahoney on May 18, 5:06 PM
Both discounters note a big grocery bump, and a shift from discretionary splurges. Walmart reports a 30% increase in its global ad business.
by Sarah Mahoney on May 17, 2:30 PM
Collabs are more fun in the metaverse. Forever 21 is teaming up with Mattel's Barbie, while H&M is getting kids dressed with "Stranger Things."
by Sarah Mahoney on May 16, 6:51 PM
The home-improvement retailer missed its revenue targets, as consumers focus more on trimming budgets and less on trimming hedges.