Recognizing wine's declining popularity among younger demos, WineRAMP plans a campaign comparable to joint efforts like "Got Milk?"
Other P&G categories showing double-digit growth for the second quarter were fabric care and feminine care.
Meanwhile, analysts see possible weakness ahead for mall-based stores, especially the Gap.
As of November, 28.2% of podcast listeners had used restaurant delivery in the past 30 days, compared to 14% of non-listeners.
Large pharma companies have been shedding consumer health and other so-called "slow-growing" businesses to capitalize on medical innovations.
Soft, hard or energetic, it's still the beverage industry. But these days it's getting harder to pigeonhole the players, who keep crossing lanes.
Before you say "hell, no," consider: 70% in new study said they could be convinced to try health insurance offered by big tech companies.
Grocery chain enlists key experts to help shoppers rediscover their self-improvement mojo.
It's the chain's first ad campaign in which everyday diners -- as opposed to menu items or special deals -- are front and center.
P&G Ventures' Innovation Challenge winner: Lady Patch, a drug-free product that treats female bladder leaks and the frequent urge to urinate.