by Sarah Mahoney on Dec 30, 8:18 AM
The brands' latest collaborative collection ranges from $1,500 hiking boots to $2,700 puffer jackets.
by Les Luchter on Dec 29, 6:00 AM
Anheuser-Busch InBev, whose hard seltzer brands include Bud Light and Michelob Ultra, topped ad spending in the category with $72.2 million.
by Steve Ellwanger on Dec 27, 1:53 PM
FDA said 22nd Century brands VLN King and VLN Menthol can reduce smokers' exposure to nicotine by approximately 95% compared to conventional cigarettes.
by Les Luchter on Dec 26, 1:44 PM
E&J Gallo's High Noon dominated Drizly's Ready-to-Drink (RTD) cocktail sales for the second straight year during 2021.
by Les Luchter on Dec 22, 8:23 PM
Mobile providers seem to have spent the past quarter disputing each other's ad claims via the National Advertising Division of BBB National Programs.
by Steve Ellwanger on Dec 22, 6:00 AM
Drawing on art-world roots dating to Andy Warhol's 1960's soup cans series, brand dialed into the digital art world this year with its first NFT initiative.
by Les Luchter on Dec 20, 9:22 PM
Paqui Tequila's CEO mocks George Clooney and other celebs' expertise in the spirits world.
by Sarah Mahoney on Dec 20, 8:18 AM
The secret to winning hearts with holiday ads? Plenty of nostalgia, and nary a mention of COVID-19.
by Les Luchter on Dec 17, 7:00 AM
This year's gimmicks run the gamut from 'holey-holiday" sweaters that show a wearer's tattoos to designs featuring light-up snow globes and gum dispensers.
by Steve Ellwanger on Dec 16, 7:00 AM
Just how quickly the McPlant Burger will become a national menu item has become a long-running guessing game among Wall Street analysts.