• Grit & Purpose: The Real Ingredients To A Chipotle Marketing Exec's Success
    "It was just really important for me to try, fail, try again, do bigger." Candice Beck credits that "grit" and her "make lemonade out of lemons" personality for not only her career but how she lives her life. in this episode of Brand Insider: BTS, the Director of Social, Influencer, Web3 at Chipotle shares her "roll with the punches" attitude with me. Candice talks about landing her dream job, achieving her Chipotle team's North Star, and the most pivotal moment in her career.
  • Hyundai CMO: Driving Demand & Human Connection
    "I didn't go exactly where I thought I was going to go when I was a kid, but I didn't venture too far off the path." Early on, Angela Zepeda had her sights on the world of fashion, but instead landed "exactly where I'm supposed to be." As Hyundai's CMO, both her love for business and creative passion continually coexist. In this episode of Brand Insider: BTS, Angela talks with me about being inspired with what's possible, taking time to reset and her "superpower" ring...could this be how she channels that powerful energy of hers? (think Green Lantern)
  • Fierce Defender: How AARP's S.V.P. Is Making An Impact
    "That was the beginning of what has ended up being a pretty meteoric career...that one piece of advice." That "piece of advice" for Barbara Shipley? To get a job doing anything in an [ad] agency. So she did, and AARP's s.v.p. of brand integration's career has been soaring ever since. In this episode of Brand Insider: BTS, Barbara talks with Lisa about changing direction, bringing her career full circle and her trailblazing mom's influence. She also opens up about the challenges and "pure joy" she feels raising an autistic son, her daughter's refreshing perspective and reminding herself to keep things …
  • Art + Science: LAGOS Jewelry Exec's Marketing Gem
    "One of the keys to happiness for me has always been to be decisive, make a decision, and then just keep moving forward." One of Amanda Willinger's decisions was to forgo being a lawyer to work at the Smithsonian Museum, and, as chief digital officer of LAGOS fine jewelry, she has no regrets. In this episode of Brand Insider: BTS, Amanda acknowledges it's important to learn from one's mistakes, but says, ultimately, she's just happy to wake up every morning doing the best she can each day. She opens up about her existential crisis, what gives her faith in humanity …
  • Keeping It Real With Crispy Green: Sustainability From The Inside Out
    "I was a rock and roll singer for a long time, so I've always kind of had that spirit in me throughout my life...and gone to many places and gone in many directions, and it's all led me here." That "here" for Cherie Boldt is director of marketing for the healthy grab-n-go snack brand, Crispy Green. In this episode of Brand Insider: BTS, Cherie admits that her life hasn't had that "perfect linear trajectory" and believes that's a good thing. She also talks about creating her own company, healthy habits and why it's sometimes okay to put things on the …
  • Make An Impact: Cloudastructure's CRO Takes It To The Next Level
    "I would tell young women to go for what you want, what you love and what you're good at, not to be deterred." So if you want to pursue a competitive, traditionally male-dominated field, Cloudastructure's Lauren O'Brien says ignore the naysayers and go for it. The chief revenue officer also encourages people to set higher goals, you just may be surprised. In this episode of Brand Insider: BTS, Lauren tells me that if you envision what you want, and truly believe, then you can make it happen. She also shares how becoming a mom was a turning point in her …
  • Embracing The Unknown: Delta Faucet's Digital Maven's Motto For Success
    "It makes you a better leader and you're stronger and more focused in what you're doing." The "it," for Delta Faucets' Maggie Miller, is protecting her time. Though the senior director of omnichannel marketing admits it wasn't always easy. In this episode of Brand Insider: BTS, the recently promoted, new mom talks about learning to prioritize and set her own agenda, why she never could have envisioned her current position, and confesses she wouldn't mind going back in time to before the Internet took over...shhh don't tell Maggie's boss!
To read more articles use the ARCHIVE function on this page.