Moet Hennessy's Yunice Emir on breaking barriers,
showing up authentically, and her surprise talent that might just involve a Maserati.
I've had the opportunity to connect with and learn from executives of major
brands at MediaPost's Insider Summits. In the process I've discovered some truly impressive women -- not only for the work they do, but their stories behind the scenes. With
Brand Insider:
BTS, I get to pull back the curtain on some of the most influential women marketers as they talk about their path to success: the twists and turns, obstacles, inspirations and the valuable lessons
learned along the way.
What does it mean to be the only Black woman in corporate communications at your company? For Yunice Emir, the head of Corporate Communications
at Moët Hennessy North America, it’s a position she celebrates and doesn’t take lightly. She was recently chosen by her peers as the U.S. representative featured in LVMH Eyes—
an internal publication within the LVMH portfolio. For a communications powerhouse known for elevating brands, executives, and moments rather than herself, the recognition was both unexpected and
deeply meaningful. In this episode of Brand Insider: BTS, Yunice talks with Lisa Singer about visibility, imposter syndrome, and resilience. She reflects on early career moments of self-doubt and
navigating rooms where she questioned whether she belonged. From “faking it till you make it” to being “allergic to mediocrity,” Yunice shares how excellence, optimism, and
courage— shaped by the women who raised her— have guided her nontraditional path into comms leadership. She also opens up about advocacy, equity, and why we need to shine our light fully,
especially women of color, because we all have a light for a reason, and it’s meant to be seen. Watch the full conversation in the video above.
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