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    "I was often the youngest person in the room and the only woman...I'm now really comfortable with it. I didn't used to be when I was younger because I was trying to figure out, do I try to act like them? Now I'm confident, and I just embrace it." What Tara McRae now embraces is her uniqueness, and she wants other women to do the same. Clarks' chief marketing & digital officer advises women to have confidence in being themselves, something she wishes she had been told early on in her career. In this episode of Brand Insider: BTS, Tara …
  • From Orphan To VP... Why This SOKO Ad Exec Had "No Option" But Succeed
    "I'm Brazilian, as I said, but I'm also lesbian, and I came from a poor family here, so, in my case, my vision [of] innovation is having the courage to, I don't know, not stopping at the first no. So just keep going and keep going and believing in your dreams." Gabriela Rodrigues certainly kept going. Early on in her career she encountered a lot of nos trying to get her first job in advertising, but undeterred, she persisted to become the VP of Impact at Brazilian ad agency SOKO. In this episode of Brand Insider: BTS, Gabriela shares, that …
  • This Merck Exec's Prescription For Success
    "It really forced me to grow up quickly, but it was one of the toughest times of my life to ever leave, I never left home before...but it pushed me to grow quickly. It pushed me to become independent quickly. It pushed me to adapt quickly to an entirely new country, an entirely new culture." Sayali Kadam was the first person in her family to leave India, and as scary as that was, she sees it as the defining moment that helped make her who she is today. The director of commercial agility & launch at Merck goes on to …
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