Search behaviors are the barometer of change. So, when Covid-19 struck and lockdowns commenced, the entire query economy, across search, e-commerce and social, was upended. Keyword, content and conversion strategies had to respond to searchers driven by need rather than desire.
MediaPost’s virtual edition of the long-running Search and Performance Insider Summit gathers some of the leading brands and media buyers that had to pivot quickly and rethink their SEO/SEM, Amazon, social and performance media approaches.
We will explore
All performance marketers are taking a crash course in adaptability. At the (Virtual) Search & Performance Insider Summit we take a snap quiz on what has been learned so far.
For complimentary Brand Marketer or buy-side Agency VIP pass consideration, please contact Kevin Massa at firstname.lastname@example.org
The Search & Performance Insider Summit is brought to you by the MediaPost journalists and editors that produce Search & Performance Marketing Daily and Inside Performance - important sources of news and commentary for the search and performance marketing community.
Kerry Curran, Executive Director, Marketing, GroupM
Clayton McLaughlin, SVP, Director of Media Investments, iCrossing
Jonathan Kagan, VP, Search, Cogniscient Media
For speaker consideration please complete the speaker proposal form. Due to the high volume of speaker proposals that we receive we will only be able to notify those whose proposals have been selected. All proposals must go through this form, no exceptions. Do not contact other MediaPost representatives regarding speaker opportunities.
For questions regarding sponsorship of this event please contact Jon Whitfield, VP, Event Sales at email@example.com.
For press inquiries, please contact Ken Fadner at firstname.lastname@example.org.
For general summit inquiries please contact Maya Abulashvili, Coordinator of Events and Conferences at email@example.com.
For questions about or to apply to the VIP Program please contact Kevin Massa, Manager of Brand & Agency Relations at firstname.lastname@example.org.