What happens when the right brain meets the left brain? You get a fully evolved marketer. Today's marketing strategies not only need to be creative but data-driven as well, something JibJab's director of acquisition, Hannah Son, discovered early on in her career. She shares her own, sometimes intense, career evolution and how being laid-off helped make her indispensable. She also talks about the power marketers have and the responsibility that goes with it...

"You act too smart." A male supervisor told White Castle CMO, Lynn Blashford, that early on in her career, and he didn't mean it as a compliment. Cut to 2021, when Lynn spoke at MediaPost's CPG Brand Insider Summit, and we wonder what he'd say now? In this episode of Brand Insider: BTS, Lynn talks with Lisa about that comment and what she learned from it...

Cisco's Diane Sidden talks overcoming gender bias, standing out, and her first public outing since the pandemic...you'll never guess where it was! Breaking the glass ceiling is an expression Diane never liked, yet nevertheless had to do. Diane reveals how she pushed the boundaries to prove she could make it in the male dominated tech industry

eos' CMO Soyoung Kang talks taking risks, human connections and why it's always good to do some tinkering. So what does a disruptor do in his or her daily work life? If you're Soyoung Kang, you always leave room for risk, testing and learning. Soyoung shares her personal journey of moving past fear toward action, details the "series of calibrations" that ultimately landed her at the innovative lip balm company...