• No Compromising For This Sweet Loren's SVP
    "I don't necessarily have to be the person who speaks first or the loudest person in the room, so I'm much more an observer, listener. I want to take everything in, and then I speak if I have something to say." Robyn DeFina certainly had some pretty fantastic things to say in this week's Brand Insider: BTS. Sweet Loren's svp of marketing talks about leading with kindness, making an impact each day, and the importance of continuing to learn regardless of one's level of experience. Robyn also opens up about her passion for making healthy food accessable for everyone, why …
  • How This Sprinkles' CMO Finds Her Joy
    "There isn't this separation between personal life and work life, especially if you love what you do. They're incredibly integrated, but part of the reason for that is because who you are as an individual carries into the work that you do professionally...because all of that is gonna affect your point of view, your perspective, especially as a creative, like what are you bringing to the table?" Some life perspectives Michelle Wong brings to the table is the precision of a pastry chef and the preparedness and improvisational agility of an actor. Careers the self-described disruptor held briefly before turning …
  • Nehemiah's CMO With Staying Power
    "When I look at an opportunity in my life that really transformed the trajectory of my career, [it] was having a second chance opportunity where I transferred to Ohio State, and that department took something that was so horrendous for me, that was so traumatic, and gave me an opportunity in a platform to use my voice, to turn something so negative into something that I could champion." After being drugged and sexually assaulted in college, Nehemiah Manufacturing's CMO, Kristen Schumacher, made it her mission to stand-up for women and help change the dynamic of how assault victims are treated …
  • The Driving Force Behind This General Motors' VP
    "Did I plan it? No, it was always just being open to opportunities, it was being open to conversations. It was being curious about what could possibly be next, and doing the work that we did with excellence." What Shenan Reed "didn't plan," was Morpheus Media, the digital media shop she launched after being laid off in 2001, that eventually evolved into a leading agency for luxury brands. As for what was next, Shenan is now General Motors' global chief media officer, a position she describes as her childhood passion comes to work. In this episode of Brand Insider: BTS, …
To read more articles use the ARCHIVE function on this page.