by Laurie Sullivan on Jan 31, 3:06 PM
Google, Facebook and Twitter want to provide those searching for answers with accurate and helpful information about the Coronavirus, so each created a plan. What about other important topics like vaccines and politics?
by Laurie Sullivan on Jan 30, 1:36 PM
Digital agencies with expertise in Amazon's advertising platforms expect it to report higher-than-average ad growth and use of its demand-side platform.
by Laurie Sullivan on Jan 29, 12:22 PM
The chatbot is trained on data mined and filtered from public domain social media conversations with a focus on understanding the context of a conversation to provide a reasonable reply.
by Laurie Sullivan on Jan 28, 12:32 PM
Purposeful dark patterns could become a way for searchers to click on a link they might not have intended to click on, charging the advertiser for the click.
by Laurie Sullivan on Jan 27, 2:58 PM
An antivirus program used by hundreds of millions of people worldwide is selling highly sensitive web-browsing data to many of the world's biggest companies.
by Laurie Sullivan on Jan 24, 12:32 PM
About 15 tech jobs will pull in at least $200,000 in annual salaries, with 13 digital marketing roles generating salaries of $175,000 or more in 2020.
by Laurie Sullivan on Jan 23, 4:15 PM
HowMuch.net found that Apple leads in terms of profits, making $435,000 per employee, with Google at No. 2 with $269,000 per employee on $30.7 billion in profit and 114,000 employees.
by Laurie Sullivan on Jan 22, 2:57 PM
Some 68% of consumers believe they are better equipped to make informed purchase decisions vs. five years ago, a study by Valassis conducted with Kantar finds.
by Laurie Sullivan on Jan 21, 2:44 PM
Marketing analytics platform CallRail said on Tuesday that it now automates the platform's integration with Google My Business (GMB).
by Laurie Sullivan on Jan 20, 1:39 PM
More than 100 brands' ads unknowingly appeared alongside climate misinformation videos on YouTube, a study finds that was released just days before IAB Europe on Monday released its own data in a Brand Safety Poll.