by Laurie Sullivan on Aug 31, 3:34 PM
LinkedIn on Tuesday told advertisers it plans to shutter Stories, which the company introduced last year as a way to share quick video updates. The feature will complete its run at the end of September.
by Laurie Sullivan on Aug 30, 11:15 AM
Think how this new rule will affect advertisers that want to reach their audience in video games.
by Laurie Sullivan on Aug 27, 2:40 PM
Apple, Amazon, Google, IBM and Microsoft top execs were among the business leaders who met with the Biden administration on Wednesday to pledge billions on cybersecurity, and discuss how the government and private sector can work together to improve the nation's cybersecurity. The meeting was announced in July.
by Laurie Sullivan on Aug 26, 11:48 AM
A study of the impact of ownership and control of consumer-generated data shows advertisers can be harmed by limited sharing of information. Giving consumers rights over their own data can improve outcomes.
by Laurie Sullivan on Aug 25, 8:55 AM
Data from Milestone research shows local is the second-largest channel behind organic search. The two organic channels combined dominate the traffic at 69%, in page views, and channel revenue contribution.
by Laurie Sullivan on Aug 24, 11:19 AM
Google may be on a mission to make the world's information open and accessible, but it also has been pushing for transparency. Here's why Google wants you to know how search works.
by Laurie Sullivan on Aug 23, 4:08 PM
To succeed today, 3Q Digital believes more marketers must rely on growth marketing. To determine how marketers think, the agency surveyed marketing leaders in the retail, technology/Software-as-a Service, financial services, and healthcare sectors.
by Laurie Sullivan on Aug 20, 11:50 AM
While Apple released App Tracking Transparency in April, The Weather Company app did not begin to use the tracking notification until June. Sheri Bachstein, GM at IBM Watson, says marketers are shifting some spending from iOS to other platforms, despite their need and intent to target consumers on iOS devices.
by Laurie Sullivan on Aug 19, 2:12 PM
Yext customers can now combine the support and search platforms to deliver answers, streamline resolution, and improve customer satisfaction.
by Laurie Sullivan on Aug 18, 9:00 AM
The search feature launches with the campaign, See Yourself. Pinterest scheduled the campaign to run across Twitter, Instagram, Facebook, and YouTube. The idea is to highlight the ways Pinterest users can find inspiration on hairstyles through the new search tool.