Knewz.com, expected to debut later this year, will support a website and mobile app and serve all original news reports rather than quick summaries of existing articles.
Just Media used data from a coop of 4,000 online websites to analyze intent and whether companies show increased interest in products and services during and after campaigns.
Video marketing was cited as important to marketing strategies by 76%, followed by GDPR compliance, artificial intelligence, machine learning tech or services, experiential marketing and reactive design.
It's daunting to run a large corporation -- especially when a third party finds adware in one of the company's top services.
Beginning Sept. 17, Standard will become the only ad delivery method for Search and Shopping campaigns, and shared budgets.
SEO "sucks" and marketers cannot rely solely on organic search, says Marty Weintraub, founder of agency Aimclear, which has been treating Google sitelinks in paid ads as a navigational tool to websites for several years.
About 19.3% of site visitors to UK retailer Ann Summers were being hijacked by browser-based ads. This is not only a problem with display and online video ads, but also occurs in search.
An analysis showed 49.76% of Q2 searches did not receive clicks, 40.42% received organic clicks to the rest of the web, 5.98% were clicks to Google-owned sites such as YouTube and Maps, and a mere 3.83% were on paid clicks to the rest of the web.
Nearly three-quarters of consumers would stop buying a brand's products if an ad infected their computer or mobile device with a virus, a study by the Trustworthy Accountability Group and the Brand Safety Institute finds.
Berlin-based search engine Ecosia said Monday it will opt out of participating in Google's recently announced default Android search engine auction.