When starting a small business, entrepreneurs may put their online presence on the back burner -- but that could be a fatal mistake, according to data released Thursday.
Leaked audio from 80 internal TikTok meetings to BuzzFeed in early June suggests China-based employees of ByteDance have repeatedly accessed nonpublic data about U.S. TikTok users.
The survey from Traackr found that more than 70% of consumers at least somewhat agree they are more likely to buy a product from a brand if they collaborate with an influencer they know and trust. In fact, the data shows 82% of marketers report influencer marketing drives sales for their brands.
The move was announced last week after Wikipedia introduced Wikimedia Enterprise, a paid service for large organizations that want to pay to repurpose its content.
Nearly six in 10 execs say their organizations are very prepared to meet new consumer privacy laws set to take effect in several states in 2023, yet when asked about particular actions taken, less than half have completed key steps toward compliance.
BrightEdge analyzed how marketers curate experiences for consumers 9 months after Google's rollout of Core Web Vitals, a performance-focused measurement for websites. Google made the update in September 2021.
The release of Goggles will alter the way search has traditionally been done, putting users in charge, says Josep Pujol, chief of search at Brave. The search engine exits beta with 2.5 billion queries in past year.
Adobe, Epic Games, Meta, Microsoft and more than 30 companies and organizations have formed a standards group for metaverse tech to foster open, interoperable standards for augmented and virtual reality, geospatial, and 3D technology.
San Diego-based Permission, which built its business model on getting permission from consumers to access their data, announced the appointment of former Meta executive Thomas Shin to CEO. The user-level data helps to target ads.
It's a "commitment to staying one step ahead and constantly innovating, reimagining and transforming for its people, tech, and product," says one.