by Laurie Sullivan on Jul 31, 11:32 AM
Amazon completed its $50 billion investment in OpenAI when it fulfilled its commitment on a remaining infusion of $35 billion promised at the time that the ChatGPT maker met certain criteria.
by Laurie Sullivan on Jul 30, 12:38 PM
The drone delivery business will allow DoorDash to explore a variety of agentic AI ordering opportunities and a partnership with companies like Shopify. Some of these opportunities for media buyers could create a different type of retail media network not yet explored.
by Laurie Sullivan on Jul 29, 3:13 PM
AI has been built on the ability to identify intent before it occurs - not as a prediction, but a calculated event.
by Laurie Sullivan on Jul 28, 1:56 PM
A Reddit user reported finding hundreds of Claude chats filled with personal information on Google Search after typing an operator code used to find publicly indexed links.
by Laurie Sullivan on Jul 27, 2:44 PM
When someone Googled "Anna Mae's Bakery," an AI overview served up a summary mistakenly identifying that the business was officially closing on July 31.
by Laurie Sullivan on Jul 24, 2:03 PM
Environmental footprints have become part of some business strategies, but not for all. Many marketers have found sustainability and measurement blind spots.
by Laurie Sullivan on Jul 23, 11:00 AM
At least on paper, for now, Google's investments in Anthropic and SpaceX have paid off and enabled its parent company Alphabet to offset any losses when quarterly financial reports come.
by Laurie Sullivan on Jul 22, 7:24 AM
The models needed a way on to the internet to find answers, so they broke out of their test environment and hacked into Hugging Face, an open source research platform.
by Laurie Sullivan on Jul 21, 1:21 PM
IAB Tech Lab, the standards arm of the IAB, has introduced new standards to ensure totals for podcast listeners and advertising numbers from downloads and clicks are calculated accurately.
by Laurie Sullivan on Jul 20, 4:16 PM
Pay-per-lead goals will transition into ones supported by Performance Max campaigns - a significant change.