Criteo held a virtual meeting this week to talk about holiday trends in 2021. The company claims it sees more than three times the amount of ecommerce data as Amazon.
Anyone who lived through the1960s and early 70s might have found Mark Zuckerberg's presentation on the company's new direction a little trippy. On Thursday, the Facebook CEO detailed the new vision of the metaverse, an online virtual realm where people would work, exercise, play and shop.
While some believe reports of supply constraints influencing the outcome of the holiday season across the ad industry are exaggerated, Microsoft CFO Amy Hood is keeping a close eye on the advertising market through the quarter.
Reddit's growth in Germany rose 47% this past year vs. the prior year. Germany now is home to the company's fifth-largest user base. The site has a pretty accurate search engine. Reddit search allows users to search for submissions and subreddits.
The visual web indexed by Google, Bing and other search engines is well known to all, but an unregulated web has led to illicit activities that many people do not realize exists.
For each ad transaction served across the Google exchange, the company takes on average between two and four times as much as the fees charged by rival digital ad exchanges -- the assertion found in an unredacted lawsuit by state attorney generals led by Texas.
Microsoft and Amazon announced support for businesses on Thursday, each detailing very different strategies in time for the holiday season.
PayPal, benefiting from the boom in online shopping, now has Pinterest in its sights. The company reportedly on Wednesday is in discussions to acquire Pinterest, known for its search features and the ability for brands to reach shoppers from its site.
Brave will replace Google in the U.S., U.K. and Canada as the default search engine for its privacy-focused browser and will succeed DuckDuckGo in Germany, and Qwant in France. Other countries will see the switch in the coming months.
Advertising Week has launched a full track focused on mental health. I received information from Tinuiti that the company will give employees days off to take care of their mental health.