by Laurie Sullivan on Oct 15, 3:38 PM
Total searches on Pinterest related to travel rose 19% in 2021, compared to pre-pandemic levels in 2019, but they are down 14% for specific destinations. Where are you headed during the holidays?
by Laurie Sullivan on Oct 14, 1:49 PM
Google's mobile search now offers a continuous scroll feature. The company's calling it, yes, you got it, "continuous scrolling." Here's why.
by Laurie Sullivan on Oct 13, 2:53 PM
The shopping ecosystem became increasingly complex during the past year. Navigating this landscape can be daunting.
by Laurie Sullivan on Oct 12, 3:48 PM
New features for businesses include custom search filters, a new review flow, Project Cost Guides and themed ads that differentiate Yelp's advertisers at the top of the search results page.
by Laurie Sullivan on Oct 11, 9:45 AM
GoodRx jointly sponsored NASCAR driver Will Rodgers, with a pharma manufacturer, creating a campaign focused on racing to cure Hepatitis C.
by Laurie Sullivan on Oct 8, 9:49 AM
The delay of Instagram's app for kids highlights a need for tighter laws. The U.K. leads the U.S. in this area, introducing a new code earlier this year, the Age Appropriate Design Code.
by Laurie Sullivan on Oct 7, 2:36 PM
The update, announced Thursday for enterprise-level companies, builds on Google Analytics 4 as a foundation for larger companies and agencies to address measurement needs for custom campaigns.
by Laurie Sullivan on Oct 6, 1:06 PM
Microsoft Advertising will make responsive search ads the only search ad type that can be created or edited in standard search campaigns starting June 30, 2022, after making the decision to align with Google's RSA strategy made in August, which also prohibits the ability to create or edit in standard search campaigns.
by Laurie Sullivan on Oct 5, 3:24 PM
Organizations using the News Revenue Engine will own their data and can transfer it to other services. But will Google help these publishers with SEO and integrate its ad platforms into the emerging newsrooms?
by Laurie Sullivan on Oct 4, 3:51 PM
The PowerReviews study reveals that when product Q&As are missing, one in four online shoppers question the quality of the brand.