• Mobile Isn't Just First, It's Primary
    A recent survey of more than 1,000 adults by Burke for the Local Search Association found that 56% of mobile searches were happening from home.
  • The Dog Days Are Over. Holiday Time Is Here Again
    Now's the time to start thinking about your search strategy for the holiday season.
  • Why Is Proving Search ROI So Difficult?
    A recent survey that suggested 90% of enterprise businesses were undervaluing search marketing as practice. Another found that while 75% of local businesses invest in local search marketing efforts, fewer than half (44%) track the ROI of those efforts.
  • Search Marketing Is Becoming A Visual Medium
    As smartphones have become the dominant platform for all things Internet, visual or image search is becoming more and more important.
  • Is Your Web Site Working Against You?
    In an audit evaluating data from 100,000 Web sites, SEMrush found half had duplicate content and nearly as many (45%) had image optimization issues. That can, over time damage the way search engines view your site.