by Laurie Sullivan on Oct 30, 3:26 PM
FTC economist Devesh Raval shows how fake online reviews can account for about half the higher average ratings for low-quality businesses on Google, compared with Yelp. He also analyzes ratings on Amazon, HomeAdvisor, and Facebook.
by Laurie Sullivan on Oct 29, 10:40 AM
Apple controls the default browser on iOS, so expanding into search might seem a natural fit for the company -- but it's not as simple as developing a new engine.
by Laurie Sullivan on Oct 28, 4:02 PM
Adobe forecasts smartphones will comprise 42% of all online sales this holiday season -- a 55% increase YoY.
by Laurie Sullivan on Oct 27, 2:49 PM
As companies from retailers to restaurants rethink contactless everything and begin to use mobile phones to transition the experience, is there performance data behind the change?
by Laurie Sullivan on Oct 26, 4:14 PM
Amazon, Facebook and Google report earnings Oct. 29. Analysts are looking for these key signals to make a difference.
by Laurie Sullivan on Oct 23, 12:31 PM
The livelihood of those working at Uber, Lyft, Instacart, DoorDash, as well as independent contractors in search advertising and marketing, music and photography, and freelance writers seems unstable. And it's not due to COVID-19.
by Laurie Sullivan on Oct 22, 4:29 PM
Kantar identified three themes: Managing the complexity of media and content, navigating data in a cookieless world, and planning for and proving performance.
by Laurie Sullivan on Oct 21, 3:07 PM
The DOJ on Tuesday took action against Google, alleging the company abused its market power and stifled competition. Google responded by stating the DOJ's case is "deeply flawed" and if successful, would raise phone prices and prop up lower-quality search alternatives. Here's what the industry really thinks.
by Laurie Sullivan on Oct 20, 2:14 PM
Startpage has partnered with VPN service Ivacy, adding Startpage as a private search option. Neither company tracks users, logs their data or sells it.
by Laurie Sullivan on Oct 19, 2:03 PM
A mix of ad units and placements, programmed on a weekly schedule to drive program awareness, generated tune-in demand for live events, and invoked social awareness and participation from Brave users on Twitter.