LinkedIn Pages has released updates to its platform intended to increase the value for community members without the need to search on topics. The features and content give users more ways to post specific content, expand their Page audience and, yes, even educate and entertain.
Continuous intelligence -- the ability to continuously analyze and extract data from search and internet-connected devices -- will consolidate the IoT analytics market and enable more advanced analytics in near real-time, ABI Research says.
The Privacy One Group, owned by lead generation and targeted ad company System1, took a majority stake in privacy search engine Startpage.com.
Microsoft Responsive Search Ads, announced in open beta in Sept. 2019, are now available to all in Microsoft Advertising through the web user interface, Microsoft Advertising Editor, and Microsoft Advertising API.
Knowing that Google has or will update its core algorithm helps identify why marketers might see changes in rankings in search results. Marketers typically automatically look for a fix. The post cautions about trying to fix the "wrong things" because there "might not be anything to fix."
Tinuiti's SVP of social media Amar Braithwaite has an affinity for baseball and social media. He draws parallels between baseball and the how and why that drives strategies for social media.
Moz has released nine reporting templates that support popular workflows in the Moz Pro app to simplify processes and increase ways for SEO professionals to disclose growth.
Google released a list of top search destinations Wednesday as American Airlines and Delta Air Lines at CES announced major upgrades to the technology they will use to help travelers.
First-party data sources from organic search, paid search, website and mobile app analytics, CRM, call center, customer service and online sales set high performers apart from the rest.
The campaign identifies four personas and pairs them with products on a web page, tv ad and radio spot. Organic search supports the campaign, but paid-search ads and Google Shopping ads are few.