The best place to be is between 3.5 stars and 4.5 stars, and five-star-rated businesses have below-average sales.
Later this year, Google plans to bring podcast listening to Google Assistant and Google Podcasts for the web.
As app use increases, marketers are building in advanced search features and opt-in push notifications, yet they face high opt-out, poor click-through rates and program management challenges, a survey finds.
Squarespace spent $108 million in advertising during first-half 2019, up 117% vs. its spend in second-half 2018. Website builder and hosting companies have significantly increased their ad spending this year, according to Kantar.
The senators refer to Google's employment practices as "anti-worker" in a letter to company CEO Sundar Pichai -- and demand that Google turn the temporary workers into employees.
Google published questions search marketers should ask themselves if their company's website is negatively impacted by a core search update in query results. Sometimes they might find there's nothing to fix.
About 41% of marketing executives have never tracked how their competitors perform in paid search, yet they rank their own performance above average compared to their competition.
In fact the CPCs dropped across all industries, but retail and travel saw the lowest this quarter, $0.43 and $0.46, respectively. Education saw the highest price $3.31.
Google filed an update last week for a U.S. patent that describes a method for managing a two-part promotion on mobile devices.
Google is moving its Assistant, already on Android TV, into a variety of devices, from phones and light switches to televisions.