What does an AI first developer ecosystem look like, as developers attempt to smoothly run Google's current platforms while building ones based on AI? One software engineer refers to this as the "10x moment."

Google is pulling in new partners like the U.S. Soccer Federation, which will support Men's and Women's National Teams through the 2026 Men's World Cup, 2027 Women's World Cup and LA28 Olympic and Paralympic Games.

Google brought new Universal Commerce Protocol features to retailers Wednesday with the launch of "Universal Cart," which introduces intelligent shopping and works across retail and services including Search.

As companies attempt to give marketers greater compatibility between platforms, Microsoft Advertising has introduced several improvements designed to reduce friction and improve outcomes.

Now Similarweb has another revenue stream centered on large language model data training contracts with technology companies.

Advertising and marketing are headed into a new era. One example is the latest video from The Rolling Stones for the band's single, "In the Stars."

YouTube rolled out interactive and immersive features including conversational AI search, gaming title cards, family groups, and chapter navigation to smart TVs and gaming consoles in its Q1 2026 update, but the company has its eyes firmly on artificial intelligence.

Moving performance advertising and marketing deeper into TV, Comcast has released a local tool via the Model Context Protocol open standard for connecting AI tools to external data sources.

A study by Taboola found the major barrier to broader agentic AI adoption in campaign management is the challenge of integrating these solutions into existing technology. But marketers say they would expand budgets outside of search and social if give the opportunity to run agentic across the open web.

Gartner's spending survey shows how CMOs fund AI initiatives despite budget pressure and use the tech to support strategies. CMOs attribute the ability to do more with less to AI.