by Wayne Friedman on Oct 31, 9:00 AM
After Netflix cancelled a live presentation of "Love Is Blind," the episode was quickly filmed and released as a traditional video-on-demand. That is a version of old-school adaptation to a problem.
by Wayne Friedman on Oct 30, 9:00 AM
Consumers might really want to have an easier time figuring out the whole TV network/platform buying thing -- at least according to Jason Kilar, former CEO of WarnerMedia and Hulu.
by Wayne Friedman on Oct 27, 8:00 AM
The NBA has come up with the month-long NBA Cup tournament, to run concurrently with regular-season games, to generate early-season interest and excitement, especially for the early October to December regular-season period. To boost TV viewership and subsequent ad revenue.
by Wayne Friedman on Oct 26, 8:00 AM
What is driving the new focus and attention on women's sports? Social media and streaming.
by Wayne Friedman on Oct 25, 9:00 AM
Now that "Taylor Swift: The Eras Tour" has been a major success, is more media expansion in the cards?
by Wayne Friedman on Oct 24, 9:00 AM
The rest of the country still needs to choose whether to pay for it or not -- that is, getting a subscription to Amazon Prime or Prime Video. Consumers can also live stream on Twitch.
by Wayne Friedman on Oct 23, 9:00 AM
Despite an overall down-trending perception of linear TV, big U.S. TV station groups are looking up. Sports and news are their stars.
by Wayne Friedman on Oct 20, 9:00 AM
The NFL is mulling the idea of its players participating in the LA 2028 Summer Olympics -- during a flag football competition.
by Wayne Friedman on Oct 19, 10:50 AM
Small to mid-sized linear TV networks may have had a tough time showing off positive results to those pay TV distributors, particularly higher viewership data.
by Wayne Friedman on Oct 18, 9:00 AM
The CTV world, which includes FAST channels, still has to address the issue of "frequency" - where too much of the same ad messages can dull the viewer experience.