Major TV brands - big automotive, telecom and consumer product companies - rarely place media schedules on even the biggest of three cable TV news networks.

Moving to a paywall, similar to a subscription streaming model, can be tough - with the possibility that loyal users may depart, which could in turn hurt ad revenue.

"Open internet" had $35 billion in estimated ad spend in 2023, with "walled gardens" at $95 billion. Does The Trade Desk have growing influence for change?

Netflix would get a major boost to its still-young ad operation in acquiring two live NFL Christmas Day games. But co-CEO Greg Peters wants to go further.

"if you have a route to distribution, meaning you can get your product out, you'll do okay," Diller says.

The value of Trump Media is now $3 billion. Trump owns more than half of it - around $1.6 billion.

Is there a "number" out there that talent, agents and press can see to know what's a hit and what's a miss?

YouTube says creators will be able to organize their videos around "episodes" and "seasons," similar to regular-looking TV shows.

Samba TV says some crucial voting blocs - Hispanic and Asian households - are under-exposed. What about independent voters?

The new Charter-Warner Bros. carriage deal now has long-time premium, ad-free TV network HBO placed in basic cable TV bundles alongside around 200-300 other networks, to be packaged at no additional cost to consumers.