by Wayne Friedman on Oct 31, 9:00 AM
A video-based monthly subscription service costing around $39 a month sounds like something pretty special. This one makes you work for it -- literally.
by Wayne Friedman on Oct 30, 9:00 AM
Forget about engagement, website traffic, in-store traffic, or any preferred key performance indicators. This isn't good.
by Wayne Friedman on Oct 29, 9:00 AM
Trump has had issues with TV news networks, especially CNN. His lawyers have threatened legal action. He has also tweeted that Fox News Channel is "not working for us anymore!"
by Wayne Friedman on Oct 28, 9:00 AM
Even original, poorly rated films on Netflix deliver big audiences. The company claims the beleaguered film "Bright" was responsible for pulling in 6.6 million new paid Netflix subscribers.
by Wayne Friedman on Oct 25, 9:00 AM
Legacy TV companies might be pushing more advertising to newer D2C (direct-to-consumer) sites from linear TV networks. But what will that look like? Will marketers be happier? And what about those bad actors. In a
MediaPost Agency Daily story about the vying for Walt Disney’s big media account, a
$2.2 billion piece of media business, the potential move focused on something called a “share shift” -- asking whether prospectus agencies may encourage a shift in moving some of their clients money to Disney TV networks. Sounds crazy? Surely, media agency clients hearing this might have the hair on …
by Sara Guaglione on Oct 24, 9:00 AM
Jeremy Schaap will host the new Saturday-morning edition of "OTL" starting January 18. "OTL" will celebrate its 30th anniversary with a prime-time special in May.
by Sarah Mahoney on Oct 23, 9:00 AM
The UK has more than its fair share of murderous imagination. Why did the universe sprinkle so many crime writers, atmospheric locations and gloomy directors in one place?
by Fern Siegel on Oct 22, 9:00 AM
There is a new OTT partnership in the animation arena - and its potential reach is enormous.
by Wayne Friedman on Oct 21, 9:00 AM
Many worry about phony content that appears in TV messaging -- as well as various social-media platforms.
by Wayne Friedman on Oct 18, 9:00 AM
AMC Theaters on Demand will be an online store with about 2,000 films available -- new releases to be added after a standard theatrical run