• Does A Video Subscription Make Peloton A Media Company?
    A video-based monthly subscription service costing around $39 a month sounds like something pretty special. This one makes you work for it -- literally.
  • Few NFL Advertisers Score On The 'Informative' Metric For Viewers
    Forget about engagement, website traffic, in-store traffic, or any preferred key performance indicators. This isn't good.
  • Trump Cancels Newspaper Subscriptions, Some TV Networks May Be Next
    Trump has had issues with TV news networks, especially CNN. His lawyers have threatened legal action. He has also tweeted that Fox News Channel is "not working for us anymore!"
  • Is Netflix Critic-Proof?
    Even original, poorly rated films on Netflix deliver big audiences. The company claims the beleaguered film "Bright" was responsible for pulling in 6.6 million new paid Netflix subscribers.
  • Determining The Value Of Legacy TV Versus Digital
    Legacy TV companies might be pushing more advertising to newer D2C (direct-to-consumer) sites from linear TV networks.  But what will that look like? Will marketers be happier? And what about those bad actors. In a MediaPost Agency Daily story about the vying for Walt Disney’s big media account, a $2.2 billion piece of media business, the potential move focused on something called a  “share shift” -- asking whether prospectus agencies may encourage a shift in moving some of their clients money to Disney TV networks. Sounds crazy? Surely, media agency clients hearing this might have the hair on …
  • ESPN's 'Outside the Lines' Moves To Saturday Mornings, Online Segments In 2020
    Jeremy Schaap will host the new Saturday-morning edition of "OTL" starting January 18. "OTL" will celebrate its 30th anniversary with a prime-time special in May.
  • Murder Most English: The Great British Crime Shows
    The UK has more than its fair share of murderous imagination. Why did the universe sprinkle so many crime writers, atmospheric locations and gloomy directors in one place?
  • Crunchyroll, Webtoon Team For New Digital Series
    There is a new OTT partnership in the animation arena - and its potential reach is enormous.
  • Should Political Ads Be Banned Or Regulated?
    Many worry about phony content that appears in TV messaging -- as well as various social-media platforms.
  • AMC Theaters Online Service Is A Different Streaming Business
    AMC Theaters on Demand will be an online store with about 2,000 films available -- new releases to be added after a standard theatrical run
« Previous Entries