by Les Luchter on Jul 30, 9:00 AM
MTV: Music Television launched 40 years ago this Sunday, Aug. 1, 1981. Its game changer: reality TV shows.
by Wayne Friedman on Jul 29, 9:00 AM
Even more astonishing is how much YouTube gives back to creators, artists and even big media organizations: $30 billion over the past three years.
by Wayne Friedman on Jul 28, 9:00 AM
Consumers think Netflix first -- and then everything else. That means no ads.
by Wayne Friedman on Jul 27, 9:00 AM
WarnerMedia isn't going to leave theaters hanging. Movie theaters will also get an exclusive window of an estimated 12 to15 movies from the studio.
by Wayne Friedman on Jul 26, 9:00 AM
Movie studios' marketing may never be the same, due to rising streaming platforms and viewer options.
by Wayne Friedman on Jul 23, 9:00 AM
Toyota, the large, Japanese-based automotive company, will not run TV advertising in Japan during the games.
by Wayne Friedman on Jul 22, 9:00 AM
AT&T has supplied Dish with infrastructure technology to aid its efforts to be a "mobile virtual network operator."
by Wayne Friedman on Jul 21, 9:00 AM
Digital, connected TV -- political advertising rises ever upward.
by Wayne Friedman on Jul 20, 9:00 AM
Fox Corp. will get into the game, launching Fox Weather later this year. Will it be straight reporting or politicized?
by Wayne Friedman on Jul 19, 9:00 AM
Netflix was always assumed to have plans to broaden its enterprise. But no one guessed this.